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Sysomos Acquired By Marketwire

Dave Fleet

January 2010. February 2010. April 2010. April 2010. Now we’re seeing another significant player in a similar move, as Toronto-based Sysomos is acquired by news wire service Marketwire. Update: Sysomos has confirmed the acquisition. Tags: social media monitoring Marketwire monitoring Sysomos.

Sysomos 334
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31+ of the Coolest Social Media, Search and Web Tools of 2010

Webbiquity SMM

Economic conditions may have been tough in 2010, but there was no shortage of online innovation. Lithium also includes response assignment and reporting tools. A social media monitoring tool that tracks your brand and keyword searches across Twitter, Facebook, Flickr, Youtube, Google Buzz, Blogs, and News, and reports results hourly.

Tools 206
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6 Potentially Wildly Inaccurate Observations about Tostitos and Social Sentiment

Convince & Convert

Using Sysomos social monitoring software, we found 500+ tweets mentioning the Tostitos commercial on January 2 and 3. Even with the excellent technology in Sysomos, we still had to manually review all tweets and recategorize a few from positive to neutral, neutral to negative, and so forth. Sentiment Graph for a Talking Bag.

Sentiment 115
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6 Potentially Wildly Inaccurate Observations about Tostitos and Social Sentiment

Convince & Convert

Using Sysomos social monitoring software, we found 500+ tweets mentioning the Tostitos commercial on January 2 and 3. Even with the excellent technology in Sysomos, we still had to manually review all tweets and recategorize a few from positive to neutral, neutral to negative, and so forth. Sentiment Graph for a Talking Bag.

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Top 17 Social Media Monitoring Vendors for Business

Socialmedia.biz

Sysomos can improve your business because it provides unlimited and immediate access to millions of online conversations of your customers and prospects who use social media and other online sites. Markwire is the owner of Sysomos. Additionally, it automatically generates online branding reports.

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What Does Salesforce-Radian6 Deal Mean for Everyone Else?

Net-Savvy Executive

Other acquisitions have tied SMA firms to PR/media (Sysomos/Marketwire, Brandtology/Media Monitors), market research (Cymfony/TNS, Umbria/JD Power, Evolve24/Maritz), and marketing management (Techrigy/Alterian). Despite the presence of 300+ companies in the space, only a handful of the product leaders are still independent companies.

Radian6 85
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Is Your Twitter Addiction Paying Off

Convince & Convert

Certainly, it’s not a comprehensive influence formula like Klout , or other Twitter-influence arbiters ( interesting study this week from Sysomos ), but it’s easy to calculate, and I think it makes sense. I love the Twitter culture and community, and I spend quite a bit of time using Twitter. Gary Vaynerchuk has a FPT of 39.26.

Twitter 126