Adam Sherk

DECEMBER 2, 2009

Related posts: My Top 10 Posts of 2009 on News Media, SEO and Social Media Journalist Social Media Usage Increases, Concerns About Reliability of Information Where Do You Want Your Social Media Press Releases to Live? Sitemap | RSS | © 2009-present AdamSherk.com Using Thesis Wordpress Theme.

SEO 166

SEO Vocus Social Media Press Release 166

Adam Sherk

APRIL 14, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Corporate Social Media Marketing is about Two-Way Communication by Adam Sherk on April 14, 2009 It’s a simple concept, but one that many companies are still struggling with in terms of practical implementation.

Social Media 100

Social Media Press Release Syndication Marketing 100

Adam Sherk

SEPTEMBER 17, 2009

by Adam Sherk on September 17, 2009 Now that the improved Facebook Pages have been around for a while I wanted to check the level of engagement that major news sites are achieving with them. Mike J September 23, 2009 at 1:47 pm Interesting insight. David Mathison September 25, 2009 at 7:11 pm Thanks for running the numbers Adam!

Sites 238

Sites News Engagement Facebook 238

Adam Sherk

AUGUST 11, 2010

In my post on news sites on the new Digg I noted that NBC has created a series of city-specific profiles to target local markets. Lauren: The ten profiles are a joint effort between myself and the social media lead in each of the 10 markets. Has there been interest/demand for market-specific content? NBC is trying to find out.

Digg 166

Digg Marketing News Press Release 166

Adam Sherk

OCTOBER 23, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Social Media Visitors More Loyal But Still a Very Small Percentage of Site Traffic by Adam Sherk on October 23, 2009 Yesterday posts from eMarketer and Marketing Pilgrim called my attention to some interesting social media statistics put out by advertising network Chitika.

Hitwise 124

Hitwise Social Media Digg Survey 124

Waxing UnLyrical

OCTOBER 19, 2010

Image: Greig Christie via Flickr, Creative Commons Since Google Instant’s launch just over a month ago, digital marketers have been scrambling to figure out how search engine marketing strategies might need to change. Bing offers an excellent guide on how to optimize sites (PDF) for its search engine. received 13 percent.

Google 254

Google Class Creative Commons Yahoo 254

Adam Sherk

OCTOBER 1, 2009

Many search trends come and go quickly, so sites that cover a topic after its peak will likely miss out on the larger search engine visibility opportunity. The major engines all produce some form of hot topic/trend list, and several third-party and social media sites do as well. Does this work? So how do you monitor these trends?

Trends 146

Trends Tools Embedding Digg 146

Akamai Marketing

MARCH 23, 2011

Now, here comes the beef: it transitions nicely from the philosophical to the action plan with a concise roadmap called FLIRT, an apropos acronym according to the authors since flirting is “pulse raising, human and engineered to impress.&# I particularly appreciated the process of the FLIRT model.

Review 142

Review Company Klout Policies 142

Adam Sherk

MAY 19, 2009

So total natural search engine referral traffic is a more important measuring stick than what percentage of site traffic comes from natural search. Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now!

Hitwise 100

Hitwise News Report Press Release 100

Adam Sherk

MAY 19, 2009

So total natural search engine referral traffic is a more important measuring stick than what percentage of site traffic comes from natural search. Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now!

Hitwise 100

Hitwise News Report Press Release 100

Adam Sherk

AUGUST 20, 2009

Previously the only way to get the more comprehensive version into Google News was to republish the article on a new URL, which was not the best experience for either on-site or search engine users. Sitemap | RSS | © 2009-present AdamSherk.com Using Thesis Wordpress Theme.

News 101

News Google Syndication Press Release 101

Adam Sherk

NOVEMBER 18, 2009

7 comments… read them below or add one } Marty November 19, 2009 at 6:48 am Great post. November 22, 2009 at 6:50 pm Great info. Mike November 24, 2009 at 2:00 pm Interesting quick read, thanks for the info. Really interesting stuff, I wonder how these match up with franchise valuation? Thanks for sharing.

Team 209

Team Twitter Facebook Sports 209

Adam Sherk

AUGUST 14, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Great Example of a Multimedia News Article from ESPN.com by Adam Sherk on August 14, 2009 Recently I wrote about the importance of including meaningful content in videos embedded in press releases. So far Google seems to agree.

Examples 102

Examples News Press Release Embedding 102

Adam Sherk

JUNE 9, 2009

by Adam Sherk on June 9, 2009 Among news sites “breaking news” is a sought-after keyword phrase; I see it prominently placed in home page title tags all the time: And it’s not just general news sites. But I don’t think I’d ever simply type “breaking news” into a search engine.

News 100

News Hitwise Press Release Syndication 100

Adam Sherk

JUNE 9, 2009

by Adam Sherk on June 9, 2009 Among news sites “breaking news” is a sought-after keyword phrase; I see it prominently placed in home page title tags all the time: And it’s not just general news sites. But I don’t think I’d ever simply type “breaking news” into a search engine.

News 100

News Hitwise Press Release Syndication 100

Adam Sherk

OCTOBER 29, 2009

by Adam Sherk on October 29, 2009 This week Google unveiled Google Social Search , an opt-in feature that provides additional search results with content from a user’s “social circle” of friends and trusted sources. What Horrible Things Did Time Magazine Do in 1964?

Google 109

Google Google Reader Press Release Survey 109

Adam Sherk

MAY 12, 2010

Actually it would work online, if not for search engines giving users access to everything in one place and filtering out duplicate content to improve their experience. Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now!

Content 116

Content Aggregator Press Release Syndication 116

Adam Sherk

JANUARY 11, 2010

So companies can increase the likelihood of their press releases being used by bloggers and local news sources by giving them a more news-like tone and dialing down the marketing hype. Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now!

Study 147

Study News Press Release Report 147

Adam Sherk

JANUARY 21, 2010

Related posts: Pew Research News Survey: Findings on Search Engines, Social Networks and Twitter PEJ Study Shows Print Still Primary Source of Original News Reporting Does Social Media Increase a Journalist’s Value? Sitemap | RSS | © 2009-present AdamSherk.com Using Thesis Wordpress Theme.

Social Media 122

Social Media Press Release Microblogging Survey 122

Adam Sherk

OCTOBER 8, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Most Common Causes of Duplicate Content on News Media Sites by Adam Sherk on October 8, 2009 Although search engines keep improving on their ability to deal with duplicate content, this continues to be one of the main SEO issues facing news and content sites.

Sites 105

Sites News Syndication Content 105

Adam Sherk

NOVEMBER 23, 2009

Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now! Sitemap | RSS | © 2009-present AdamSherk.com Using Thesis Wordpress Theme. – If You de-Index Will They Still Come? Google-less?

News 101

News Google Hitwise Press Release 101

Adam Sherk

JANUARY 19, 2010

Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now! Sitemap | RSS | © 2009-present AdamSherk.com Using Thesis Wordpress Theme.

Press Release 138

Press Release Facebook Syndication Blogroll 138

Adam Sherk

JULY 30, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Videos in Press Releases are Cool – If They Provide Meaningful Content by Adam Sherk on July 30, 2009 Executive quotes in press releases are notorious for lacking any kind of substantial information. Greg Jarboe July 31, 2009 at 6:03 pm Great example, Adam.

Press Release 102

Press Release Video Yahoo Microsoft 102

Adam Sherk

JUNE 12, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Daily Show Visits The New York Times by Adam Sherk on June 12, 2009 I couldn’t resist sharing this great video from The Daily Show of Jason Jones visiting The New York Times. Sitemap | RSS | © 2009-present AdamSherk.com Using Thesis Wordpress Theme.

Press Release 100

Press Release Syndication Blogroll Foursquare 100

Adam Sherk

SEPTEMBER 23, 2009

Alicia Keys Facebook Page: I’d Sign Up if She Asked Me All Cool { 1 comment… read it below or add one } David Mathison September 25, 2009 at 7:13 pm Hmmm. Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now!

News 104

News Engagement Facebook Press Release 104

Adam Sherk

NOVEMBER 3, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk An Early Look at News Media Twitter Lists: Not Much Traction by Adam Sherk on November 3, 2009 With all the buzz about Twitter Lists I thought I’d take a look at how some major news sites are doing so far with their own Lists. Nice roundup. To reporters’ sources?

News 136

News List Twitter Sites 136

Adam Sherk

JANUARY 6, 2010

In terms of search engine visibility, as of today the Tumblr site is #9 in my Google results for “Newsweek” so it’s working its way up. Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now!

Tumblr 131

Tumblr Engagement Press Release Syndication 131

Adam Sherk

OCTOBER 27, 2009

Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now! Sitemap | RSS | © 2009-present AdamSherk.com Using Thesis Wordpress Theme.

Content 112

Content Press Release Digg Survey 112

Adam Sherk

JULY 22, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Smart Move from Condé Nast: GQ and DETAILS Should Have Their Own Websites by Adam Sherk on July 22, 2009 There’s been a lot of coverage this week of Condé Nast bringing in McKinsey & Company to help them restructure the business, which hopefully will work out for them.

Press Release 100

Press Release Syndication Blogroll Consultant 100

Adam Sherk

APRIL 30, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Publishers: Solve Tracking Code, Duplicate Content Issues with the Canonical URL Tag by Adam Sherk on April 30, 2009 Really you shouldn’t need it. What you should be doing is avoiding duplicate content altogether. Tracking codes have always been a stickler for large sites.

Issues 100

Issues Publishing URL Syndication 100

Adam Sherk

AUGUST 31, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Yahoo Adds Enhanced News Results to SearchMonkey by Adam Sherk on August 31, 2009 On Friday Yahoo announced new additions to its SearchMonkey enhanced results, including options for news content.

Yahoo 101

Yahoo News Syndication Press Release 101

Adam Sherk

MAY 19, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk So Far so Good for Seattlepi.com by Adam Sherk on May 19, 2009 Hearst released some numbers this week on how things are going with seattlepi.com two months after moving to an online-only model. Total page views for those days were 1.5 million, 1.4 million and 1.5

Hitwise 100

Hitwise Press Release Syndication Blogroll 100

Adam Sherk

JULY 17, 2009

UPDATE: After posting this today I came across a post from Twitter explaining their selection criteria: Suggested Users I also noticed that just last night on Search Engine Land Danny Sullivan published an extensive look at who’s on the list: Who Does Twitter Love?

Twitter 100

Twitter Press Release Syndication Blogroll 100

Adam Sherk

SEPTEMBER 15, 2010

And since I did the same thing in November 2009 I can now provide some growth percentages too. Louis Rams 40,847 154.45% 31 Oakland Raiders 23,075 -61.91% 32 New York Giants No official page N/A The Cowboys are dominating, which is interesting because in November 2009 they did not even have an official page (at least that I could find).

Team 188

Team Twitter Facebook Comparison 188

Adam Sherk

JUNE 30, 2009

Search engines don’t want to show users multiple versions of the same content, so when an article has been syndicated it’s likely that one version will be given prominence – and that may or may not be the original. The only way to completely eliminate the issue is to require syndication partners to block their versions from the engines.

Syndication 111

Syndication Press Release SEO Publishing 111

Adam Sherk

MAY 29, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Your Mom’s Coming to Facebook, But She May Not Stick Around by Adam Sherk on May 29, 2009 Inside Facebook published some new statistics this week on Facebook’s US audience growth over the last 60 days.

Facebook 101

Facebook Press Release Syndication Blogroll 101

Adam Sherk

SEPTEMBER 10, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Why the News Business Isn’t Profitable by Guest on September 10, 2010 This is a guest post from Aaron Goldman , author of Everything I Know about Marketing I Learned from Google. Accordingly, there are limited opportunities for marketers to reach people via search.

News 121

News Press Release Survey SEO 121