Sherrilynne Starkie

article thumbnail

Top five: New features tools and services from the ‘Big Three’ (plus Pinterest)

Sherrilynne Starkie

Top five: New features tools and services from the ‘Big Three’ (plus Pinterest). Video creators are getting a whole slew of tools and resources from Facebook. This week we have new innovations from Twitter, LinkedIn, Facebook and Pinterest. Sherrilynne Starkie. followers . Listly by Sherrilynne Starkie. Nov 26, 2017.

Features 230
article thumbnail

JD Wetherspoon quits social media: a bad workman blames his tools

Sherrilynne Starkie

All this takes time, budget and resources, but it’s worth it. The post JD Wetherspoon quits social media: a bad workman blames his tools appeared first on Sherrilynne Starkie. They should closely follow media format trends if they are to be compelling enough to deliver return on investment.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

What’s your social media marketing budget?

Sherrilynne Starkie

Examine your social media resources. The next step is understanding what resources are required to meet these objectives. Do they have all the social media software and tools they need to do the job? Again, you can estimate the size of this investment in weekly hours of effort. Breakdown milestones.

article thumbnail

How a social media consultant can help your business

Sherrilynne Starkie

It can seem like social media is a waste of both time and resources in a world of competing priorities. As an outside resource, they have the capacity and agility to be iterative and incremental. The tools that a social media consultant brings to a project provide significant value. Usually, the issue is a lack of strategy.

article thumbnail

Why your social media isn’t working

Sherrilynne Starkie

It takes time and resources. Despite sinking time and resources into social media, many companies are not seeing the results they want. Companies often focus a lot of resources on three or four major channels: Facebook, Instagram, Twitter and LinkedIn, because that’s what they know. Keeping up is not easy.

article thumbnail

Back to school app

Sherrilynne Starkie

Most professional communicators have long since come to depend on dictionary.com as a reference resource for turni ng out quality copy. It’s a great tool to have in the palm of your hand. Cool Websites and Tools [August 22nd 2012]. Examples are provided. Not sure how to pronounce the word? Audio pronunciation is available.

iPhone 341
article thumbnail

Five content marketing tricks of a great social media consultant

Sherrilynne Starkie

Developing great, effective content requires investment in time and resources. Luckily there many automation tools for content discovery. Hootsuite, TweetDeck and Buffer are some of the most popular tools and all offer free and paid for services, but there are plenty of others. Trick 2: Repurpose content. Feedly and Scoop.it