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B2B Marketing Stats from HubSpot’s Marketing Data Box

Webbiquity SMM

megabyte, 65-slide data dump of marketing facts and statistics from a variety of sources. Though hardly a shocking revelation, this report nicely quantifies the shift. As the report notes, “Overall, 40% more U.S. consumers own smart phones. cell phone users owned a smart phone.

B2B 152
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Is your business easy to find for local and mobile searchers.

Saying It Social

I promptly pulled out my smart phone, went to Google and typed merely “Italian deli&# – not having to add a geographic modifier because the GPS on my phone was enabled and would automatically pull local business listings based on my current location. First an anecdote, then the facts. if yes, please explain.

Mobile 135
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Citizen Journalism: Who is a Journalist Today?

Proactive Report

According the 2011 State of the Media report, not only do they want to be able to find it and get it fast, they also want to contribute to, and participate in, reporting the news. With apps for different film techniques, and edit software available on phones as well as tablets, the world of media has changed forever.

Journal 99
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Facebook Filed for a Trademark on the Word Meta. You Should See the Description.

Bill Hartzer

Trademark number 97097363. Goods and Services Description.

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Pinterest for Business by the Numbers – Should Your Business Have an Interest in Pinterest?

Pam Moore

Would you like to tap into a social network that can help you generate leads, sell more product or services and deliver you more blog or website traffic than Twitter? Did you know… When Pinterest launched in 2012 it surpassed 10 million users faster than any other stand-alone social network in history.

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What the ComScore Digital Year in Review means for small biz marketers

Akamai Marketing

The report is quite detailed and as you consider your marketing strategies for 2011 (provided you haven’t already done so), the report is full of tidbits that can help you make decisions. Most importantly, what the report says to marketers is INTEGRATE. Social media, search and apps all need integration.

comScore 156
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50 (of the) Best Social Media Guides, Tips and Insights of 2011 (So Far)

Webbiquity SMM

Influential voices like Olivier Blanchard and Jacquie McCarnan present formulas and methods for ROI calculation, while Steve Goldman contends that social media ROI can’t be measured in isolation, and Jackie Cohen reports that more than a third of CMOs still have no idea whether or not social media marketing is producing any ROI.