Mindjumpers

JANUARY 30, 2012

It features head honchos, who share their experiences and stories related to social media in their interview with Brian Solis. A recent episode of Revolution, which I found especially interesting, is with Bianca Buckridee, AVP of Social Media Engagement at SunTrust. Currently the series is in its second season.

Banking 201

Banking Social Media Team Privacy 201

Mindjumpers

AUGUST 17, 2011

Tweet At the moment, there is much discussion going on about the actual ROI of a social media presence. Many businesses going social are not sure how to measure their social media efforts and this makes them question how much to invest online. million in equivalent media over a year.

Hitwise 255

Hitwise Study Facebook Patterns 255

Mindjumpers

NOVEMBER 8, 2011

At the end of the panel discussion, the audience was invited to ask questions. Dave and I almost answered in stereo: “Get executive buy-in on your social business program”. The posts will be divided into different topics like: · The Social business program. · The Social Evangelists. … Chapman and Dave Kerpen among others.

Buy 172

Buy Nielsen ROI Organization 172

Mindjumpers

DECEMBER 28, 2011

With a boom in social media presence of brands, the role of a Community Manager is growing. When it comes to social media, it is important to be present where your audience are. responding to complaints online or answering a lot of questions. Anticipate common questions and know your product inside and out.

Communities 203

Communities FAQ ROI Guidelines 203

Mindjumpers

JUNE 19, 2014

Attending the European Conference of Information Systems in Tel Aviv last week, I was happy to find that areas such as data visualization, predictive analytics, social CRM and ROI etc found their way into the conference. The question then becomes who, when, where and how to intervene when things go south.

Research 194

Research Data Social CRM Wikipedia 194

Mindjumpers

AUGUST 28, 2012

The importance of social media marketing has been remarked upon multiple times by Mindjumpers, most recently in an article about using Facebook games to build up your brand. In fact, social media marketing is a relatively new branch of advertising that has taken the digital world by storm, as I will discuss today.

Strategy 228

Strategy Facebook Metrics Advertising 228