Buzz Marketing for Technology

NOVEMBER 24, 2010

So here is a little fact that really scares me – User Generated Content has surpassed that of publisher content which means we marketers (or publishers) are the “white noise” to the User Generated Content “signal” they produce. So let’s dive into that for a moment ….

Brands 227

Brands Content Microsoft StumbleUpon 227

Buzz Marketing for Technology

DECEMBER 15, 2009

Around this time last year I wrote about some Predictions for 2009 and while I would say 8 out of 10 have already materialized and the other 2 are on their way, it has become clear that this year was the year we past the point of no return on Social Media. Social is a process that has the power to transform your entire organization.

Marketing 217

Marketing Adwords Mobile Social Graph 217

Buzz Marketing for Technology

DECEMBER 15, 2009

Around this time last year I wrote about some Predictions for 2009 and while I would say 8 out of 10 have already materialized and the other 2 are on their way, it has become clear that this year was the year we past the point of no return on Social Media. Social is a process that has the power to transform your entire organization.

Marketing 157

Marketing Adwords Mobile Social Graph 157

Buzz Marketing for Technology

DECEMBER 29, 2010

4 P’s to Social Media Marketing - Ok ok – based on the great response I got from my readers on my last blog post The 4 C’s of B2B Marketing I thought I would try to apply the same principle to Social Media Marketing. Fire your Director of Social Media! Is The White Paper Dead for B2B Marketing?

B2B 209

B2B Engineering ROI Social Media 209

Buzz Marketing for Technology

NOVEMBER 3, 2009

Back in the year 2000, Malcolm Gladwell published his landmark book called The Tipping Point. And little did he know 9 years later he would have set the stage for how many Contact Centers handle Social Media? Let me explain … Many of the most Socially advanced Contact Centers today are using tools to listen in on Conversations.

Tips 100

Tips Analytics Conversation Social Media 100

Buzz Marketing for Technology

NOVEMBER 3, 2009

Back in the year 2000, Malcolm Gladwell published his landmark book called The Tipping Point. And little did he know 9 years later he would have set the stage for how many Contact Centers handle Social Media? Many of the most Socially advanced Contact Centers today are using tools to listen in on Conversations.

Tips 100

Tips StumbleUpon Digg Reddit 100

Buzz Marketing for Technology

JUNE 27, 2008

Publishing 2.0. social media. The first post is published, so have a read and let me know your thoughts! I’ll blog here to let you know when each new guest post is published. Thomas Vander Wal explains folksonomy - using social taging to organize knowledge based on interconnections between people.

Wiki 223

Wiki Net Neutrality Wetpaint SocialText 223

Buzz Marketing for Technology

OCTOBER 4, 2008

If you see social media as primarily a more simple and efficient way for the usual experts to be able to share their opinions and content, then youre missing the point of the revolution. isnt about the fact that learning professionals can now publish learning content without going to a webmaster or needing highly sophisticated tools.

Project 265

Project Web 2.0 Module Wiki 265

Buzz Marketing for Technology

FEBRUARY 16, 2010

I think B2B marketers really need to think and act more like a media house themselves. What is your publishing calendar? Your Content engine should be able to answer all these questions – and when you do then you will be able to use your Content as Media! Social Media is not a campaign it’s a commitment!

B2B 187

B2B Content Marketing StumbleUpon 187

Buzz Marketing for Technology

DECEMBER 8, 2010

Social Media Strategists will become Chief Customer Officers – ok so you know I am also @Avaya_Support on Twitter so perhaps this is a closet fantasy for me but it may just come true – perhaps not this coming year but in years to come.

B2B 279

B2B Marketing Mobile CPM 279

Buzz Marketing for Technology

SEPTEMBER 30, 2008

Covering social media business strategy and personal power. LinkedIn is a professional network built around one’s employment capabilities. Though one should write with robots in mind, this is still a human network, so write as if you want someone to actually read your profile. chrisbrogan.com. Newsletters.

LinkedIn 279

LinkedIn Badge Project Comments 279

Buzz Marketing for Technology

JULY 28, 2008

What I wanted to draw any reader’s attention to is the work of a brilliant friend of mine, who has written and published a clear and concise exploration of the structure and dynamics of virtual, or network(ed) organizations that I think is seminal. E-Mail (Required, not published ). social networks.

Organization 100

Organization Review Web 2.0 Tools 100

Buzz Marketing for Technology

JUNE 27, 2008

d post an article I originally published 10 years ago in the October 1997 issue of Company Director magazine. I wonder if the popularity of this post is a sign that few people are actually in control of their use of social media. In fact, I think that social media is creating a generation of social outcasts.

Web 2.0 244

Web 2.0 Movable Type Collaboration Journal 244

Buzz Marketing for Technology

JUNE 27, 2008

Future Exploration Network. Recent Media Appearances. « Keynote: building the networked professional firm | Main | Mobile social networking, meaning virtual networks bringing people physically together, will inevitably be a pervasive application » The information processing view of humanity.

Process 100

Process Web 2.0 Movable Type Collaboration 100

Buzz Marketing for Technology

JUNE 27, 2008

E-Mail (Required, not published ). Japanese Business Culture & Social Computing. fix Social Security? Old Media meets Social Media - KETC and the Mortgage Crisis - On the edge of launch. Social Computing. Social Media. Social Media Summit. Social Networking.

SocialText 100

SocialText News Sharepoint Web 2.0 100

Buzz Marketing for Technology

MARCH 23, 2010

In a recent Forrester Report on “ Customer Experience Pays Off as Social Media reduces Obstacles for Real Change ” they have really nailed down the argument I have been making over the last year about why Support is the single best place to build your business case for Social Media. Every Industry! Tweet This!

Social Media 211

Social Media Retail Loyalty B2B 211

Buzz Marketing for Technology

JUNE 23, 2008

Btw, it was great meeting you ip at the social media immersion. Lifestream Feed (Includes all the places I publish online.). Social Commerce. Social Networking. Thanks for the info - will try Ghistory! Posted by: Ulla | Sunday, June 22, 2008 at 05:40 AM. Steve, great advice. Great topic. Comments: About.

Bookmarklet 182

Bookmarklet Tips FeedBlitz Screencast 182

Buzz Marketing for Technology

JUNE 27, 2008

A book was published several years ago by Bill Jensen ( Work 2.0 - Rewriting the Contract ), which outlined four principles for the rapidly-approaching interconnected workplace of the near future. Social Networking and Social Computing R&D. Social Networking and Social Computing R&D. . | Cosmos.

Compete 100

Compete Energy Collaboration URL 100

Buzz Marketing for Technology

JUNE 27, 2008

Published Friday, June 06, 2008 8:13 PM by Rebecca. RSS feed: We write on web technology and social media tools for non-profits - charities, associations, clubs and other organizations. and Social Media trends. Social networking. Toronto : Imagine Canada , 2007. Comment Notification. Remember Me?

Web 2.0 100

Web 2.0 Crowdsourcing RSS Case Study 100

Buzz Marketing for Technology

JUNE 27, 2008

RSS is easily one of the best things to happen to web publishing in the past 10 years. Why Filtering is the Next Step for Social Media. I kind of understand why they havent -- Feedburner is all about publishers and so they need to keep them happy. And you cant easily go messing with publishers feeds. social media.

RSS 270

RSS Feed Feedly FeedBurner 270