Waxing UnLyrical

article thumbnail

How Google Instant Might Impact Your Small Non-Profit

Waxing UnLyrical

Results show as you type and before you finish typing the word opportunities, several potentially relevant results show up for VolunteerMatch and idealist.org. Ads will also continue changing as users type, which could decrease click-through rates. But using Instant raises the possibility of more "foraging" type of behavior.

Google 254
article thumbnail

The MetricsMan Comes To #measurePR

Waxing UnLyrical

Now, there’s a lot more there, so instead of getting discouraged by the bold type, go read the whole thing. So when a study like the one published by e-Marketer* suggests ‘only’ 16% of social business programs are measuring ROI, while many are surprised it isn’t higher , it actually sounds a little too high to me. Read All About It!

ROI 169
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Measuring Public Relations Outcomes With Seth Duncan

Waxing UnLyrical

Here are some of the insights from today’s chat: Definition of outcomes in public relations Seth said (and I’m pulling his answer over several tweets together, so it might not be verbatim), “There are two types of outcomes in PR: business outcomes and PR outcomes. Read All About It!

Postrank 193
article thumbnail

Extra Boost of “V”: More Vloggers for your YouTube Cravings

Waxing UnLyrical

Social media is so varied in how it enables different types of people, and Im glad certain people have found a niche in YouTube. Yeah, there are those who ramble endlessly, but at least its better that they feel they have a voice than feeling disempowered, right? Dea Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)"

YouTube 135
article thumbnail

Veterans Day: A Granddaughter Remembers

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Veterans Day: A Granddaughter Remembers November 11th, 2010 Tweet The strong, silent type My grandfather never talked about the war. That’s him as a dashing young officer, right there. Read All About It!

Class 264
article thumbnail

Customize Your Blog's Error Page in 5 Easy Steps

Waxing UnLyrical

After you do this, don’t forget to type in the new title of the page (e.g. They’ll look something like this: blah blah blah Just to be very clear, that “blah blah blah&# is where you type your new headline. Paste your new content in exactly that place. Finally, hit “update file&# at the bottom of that page.

Class 241
article thumbnail

How To Get Your Blog Project Approved

Waxing UnLyrical

Fears about the types of comments that could appear on our blog seemed to be quelled by the fact that I was going to moderate the site and post a set of participation guidelines. I’m researching the idea of possibly producing a quarterly “Best of the blog” type e-newsletter that would go to campus.

Project 170