Akamai Marketing

AUGUST 29, 2011

We use multiple social networking platforms, which have different audiences and expectations. Enter: Twitter curation. There are several services that curate or organize tweets based on Twitter lists or keywords. Unlike a Twitter stream, these curation tools offer a way to collect a lot of information in a single place.

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Curation Paper.li Storify Tools 255

Akamai Marketing

MARCH 24, 2011

1) If you don’t already: jump on Twitter, Facebook, YouTube and create an account for yourself (not your business, not yet ). 2) For all the social media platforms you created an account for, find 1 interesting person or business a day to follow. The idea holds water, or soda or a Belvedere vodka if your like me.

Social Media 149

Social Media Klout Policies Small Business 149

Akamai Marketing

SEPTEMBER 13, 2011

It takes interaction, committment and it takes the right platforms to do it. Auto posting RSS feeds on a Twitter account reaches audiences, but doesn’t create community. Creating a community occurs when you tap into the passions of an audience and allow them to see your product or brand as part of their daily lives.

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Communities Creative Commons Buy Advertising 174

Akamai Marketing

JULY 23, 2012

The Real Social Media Lesson Behind the NRA Twitter Post After the Aurora Shooting. The Tweet appears to have come from the Hootsuite management platform and has been widely speculated to have been scheduled in advance of the news. 1) Access and Training in Platforms. Happy Friday! Weekend plans? Its not practical.

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Twitter HootSuite Training News 149

Akamai Marketing

NOVEMBER 22, 2011

This feature allows you to see Twitter conversations with a particular contact, from this dashboard you can add them to lists, add additional contact info, see @mentions. She and I do 90% of our communication with one another via Twitter. Twitter Comparison: Ever wonder how you compare to your biggest competitor? And it shows.

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Tools Social CRM Comparison HootSuite 149

Akamai Marketing

JULY 19, 2011

We had a small amount of discussion on Twitter around the hashtag #sociallyspeaking, but even that was pretty weak. The conversation took place elsewhere: Sometimes, instead of commenting on a blog post, people will choose to engage on another outpost, Facebook or Twitter for example. I mean, it was crickets. Not in my book.

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Badge Creative Commons Engagement Hashtag 175

Akamai Marketing

NOVEMBER 9, 2012

WordPress is more than a blog today, its an entire website platform. All the major sites, Twitter, Facebook, etc., The reasons it works for large organizations is the same reason it works for small and medium size organizations: its flexible and empowering. Do what you want with it; WordPress can keep up with you.

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WordPress Class Cost SEO 213

Akamai Marketing

NOVEMBER 10, 2011

After dabbling in Facebook or opening a Twitter account, the next question is often, “what now?” If you are an existing business, your customers and clients are probably already using social platforms to talk about their experiences with you. ” Its a fair question. Who is our online and social audience?

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Questions Social Media ROI Domain Name 192

Akamai Marketing

NOVEMBER 26, 2012

Social media is changing employee policy and customer service and not just because there are now new platforms for customer service. According to Glass Door, they have s atisfied employees who are also ADVOCATES for the company and satisfied customers who can’t wait to shout it from Facebook and Twitter.

Social Media 170

Social Media Policies Review Hotels 170