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Ball Memorial Hospital's Facebook Nightmare

Firebelly

FOX 59 News in Indianapolis reported on the story and the Facebook wall comments escalated even further. Chad Richards is the Social Program Manager at Firebelly Marketing. The woman voiced her complaint on Facebook and on Ball Memorial Hospitals Facebook page. Ball Memorial did not address any of the comments individually.

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Hook A Facebook Fan Up: They're Looking For Discounts

Firebelly

I also promised to share results from that report regarding why people become fans of businesses on Facebook in a future post. Chad Richards is the Social Program Manager at Firebelly Marketing.

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Twitter is top social media channel among Fortune 500

Firebelly

19% of the 2009 Fortune 500 is podcasting, a three percent increase over the 2008 study 31% are incorporating online video into their blog sites, a 10% increase over 2008 A full copy of the 17 page report can be downloaded on the Center for Marketing Research at the University of Massachusetts Dartmouth website.

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Facebook Fans Mean Business (And Are More Likely to Buy)

Firebelly

This report from Chadwick Martin Bailey and iModerate also explored why people become fans in the first place. Chad Richards is the Social Program Manager at Firebelly Marketing. 51% of Facebook fans said they are more likely to purchase from at least a few brands they are fans of on Facebook. It pays to engage.

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YouTube Tuesday: Digital Ethnography

Firebelly

Afterthe data is collected it’s written down to provide the statistics needed forthe research, such as a case report or field study. Ethnography in itself is the method used forgathering data within a society. Digital Ethnography is a way ofpresenting data through video, YouTube videos in this case. Thanks for sharing.

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Social network commerce and referrals: Rubbish in, rubbish out?

The Way of the Web

Two recent studies into social networking referrals and Facebook ecommerce left me slightly perplexed until the obvious answer smacked me in the face. There are a lot of examples of sites revealing their referral figures from Facebook and Twitter (and the social networks themselves are keen to highlight how much traffic they drive).

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5 Social Marketing Stories You Need To Read This Week

Firebelly

Social Media Marketing Best Practices By Debra Aho Williamson eMarketer forecasts that social network ad spending will reach $2.5 Mobile social networks will reach 223 million people around the world. billion worldwide in 2010 and $1.3 billion in the US. Have a great weekend everyone!