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[DIGITAL TIPS] Combining SEO And PPC To Advance Your Marketing Strategy

SocMed Sean

To help businesses understand how the combination of SEO and digital paid media (often referred to as PPC since it is usually paid for on a “pay-per-click” basis) can help you and how to navigate some of the perils, here are a few tips to consider. This is referred to as your organic content strategy, or SEO.

SEO 239
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How Google is Forcing Your Content to Get Better

Convince & Convert

Code-named “Hummingbird” this new system de-emphasizes specific keywords in the search/search results schema in favor of semantic searching. This means that the derived, inferred “meaning” of the search is more important than the exact words composing the query. tweet this ).

Google 167
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Flickr Friday: The Content Grid

Firebelly

Posted | Permalink Reblog (0) | | Digg This | Save to del.icio.us | TrackBack TrackBack URL for this entry: [link] Listed below are links to weblogs that reference Flickr Friday: The Content Grid : Comments Verify your Comment Previewing your Comment Posted by: | This is only a preview. Error type: Your comment has been saved.

Flickr 124
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5 Fun Twitter Quizzes

Firebelly

The Twitter Spelling Test Which type of Twitter user are you? Error type: Your comment has been saved. Have a great weekend! Chad Richards is the Social Program Manager at Firebelly Marketing. Your comment has not yet been posted. Your comment could not be posted. Comments are moderated and will not appear until approved by the author.

Twitter 172
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YouTube Tuesday: What The HELL Is Social Media?

Firebelly

Find him on Facebook | Twitter | LinkedIn Posted | Permalink Reblog (0) | | Digg This | Save to del.icio.us | TrackBack TrackBack URL for this entry: [link] Listed below are links to weblogs that reference YouTube Tuesday: What The HELL Is Social Media? Error type: Your comment has been saved. Your comment has not yet been posted.

YouTube 170
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Ball Memorial Hospital's Facebook Nightmare

Firebelly

These comments have been referred for internal review. Error type: Your comment has been saved. Instead they posted an update saying they were "committed to providing care with respect, dignity and courtesy" and shared a link to a news announcement on the Clarian Health website. Your comment has not yet been posted.

Facebook 216
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The truth in online health communities

Harp Interactive

Like any company with marketing-savvy, they put in place an aggressive, integrated SEO and social media marketing plan in order to saturate the search engines with “their&# side of the story. This type of content is also ideal for going viral! They topped it all with a series of electronic press releases.