Waxing UnLyrical

article thumbnail

Five Signs the Future Belongs to User-Generated Content

Waxing UnLyrical

Live event social media generally involves a social media person or standard event-goer using a mobile device to put content online. User-generated content is far better at creating that community. Rise of the social photobooth and video jukebox. Expect the future to bring more of this kind of involvement. Gamification.

Content 253
article thumbnail

Employee Evangelists: Your Secret Social PR Weapon in a Crisis

Waxing UnLyrical

The highly mobile 21st century workforce seeks employment with companies that not only espouse, but actually practice, philanthropy, transparency and responsibility. When a crisis strikes, smart companies will mobilize these internal allies, asking their ready-made army of advocates to spread the word. A Reason to Speak.

Badge 175
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

An Olympic Experience Like Never Before

Waxing UnLyrical

Especially given how much we interact with the world through our mobile devices, this is a smorgasbord of social viewing options! The other day I caught an NPR report on the YouTubers descending on the Games. Stop the world and let me on. ” Listen: before writing this post, I had no clue who Brodie Smith was. But with 1.4

YouTube 100
article thumbnail

Extend the Life of Your Event with Post-Event Planning

Waxing UnLyrical

Video: With 92 percent of mobile video viewers sharing videos with others and 1 billion unique users on YouTube each month, it’s a great way to connect with your audience and reach new members. Tip: Keep the hashtag short and simple, and make sure you have it displayed at the event so the audience knows to participate.

Eventful 195
article thumbnail

Four Free Digital Marketing Tools for Non-Profits

Waxing UnLyrical

Mobify Given the huge uptake in mobile web use , you know by now that if your site isn’t optimized for mobile devices, you are likely missing out on opportunities left and right to connect with your audiences. You do need a basic design and CSS background to configure your site. Why do I like it? Regardless, thanks for visiting!

Tools 247
article thumbnail

Social Media: The Key to Transforming Doctor-Patient Communication

Waxing UnLyrical

And I have to remind doctors that if they think they don’t have time for this—and if they don’t have instant access to mobile communications—they may be behind the learning curve and behind the times,” said Thomas Lee, MD in a U.S. News Health article. Benefits v.

article thumbnail

How Social Media Impacted the 2014 Indian Elections

Waxing UnLyrical

It urged NRIs (Non-Resident Indians, a critical audience and source of investments in India) to leave video messages of support for the party on YouTube. AAP’s use of social media was not just integrated, it was fascinating. More and more young Indians are getting on the social media bandwagon, and this will increase with time.