Hootsuite

APRIL 25, 2024

Content curation tools can help. Each tool offers something different. From Hootsuite’s Swiss army knife versatility to Talkwalker’s data-driven insights and Pocket’s simplicity, discover which content curation tool best aligns with your social strategy. What are content curation tools?

Curation 75

Curation Social Media Management Tools Social Media 75

agora pulse

NOVEMBER 10, 2020

We’ve culled the best social media analytics tools to save you the time and pain of sifting through everything out there. With the right social media analytics tools, you can collect and evaluate meaningful data and help your company or clients make smarter decisions. What Are the Most Important Social Media Metrics?

Analytics 179

Analytics Social Media Tools Price 179

Keyhole.co

OCTOBER 10, 2023

What people think and feel about your company, products, and services is your brand sentiment. In the absence of magical powers that can help you see into customers’ minds, brand sentiment allows you to dig deep into the mentions and messages that your brand receives to discover the underlying emotions that are being expressed.

Sentiment 52

Sentiment Analysis Brands How To 52

Keyhole.co

MARCH 9, 2023

There are tons of social listening tools out there and it’s hard to choose the one that’s right for your company. If you’re looking for a social media listening tool in particular—one that can track what people are saying about your brand—then you’ve come to the right place.

Tools 84

Tools Sentiment Hubspot Price 84

Hootsuite

NOVEMBER 7, 2023

Social listening tools are some of the most important for any social media marketer to master. Now, all you have to do is set up a social listening tool to track the details that matter most to your brand, and the information comes directly to your computer screen. What are social listening tools? First things first, though.

Brand Monitoring 98

Brand Monitoring Tools HootSuite Brands 98

agora pulse

JUNE 13, 2020

Use one of these Twitter analytics tools to better analyze your performance (or someone else’s). Luckily, you can choose from a variety of Twitter analytics tools to help you do this. Which are the best Twitter analytics tools with which to get started? Agorapulse’s Twitter reporting functionality is excellent.

Analytics 204

Analytics Tools Twitter Hashtag 204

Keyhole.co

MARCH 11, 2024

Creating a monthly LinkedIn Analytics report is your go-to strategy for gauging your professional network’s engagement and reach. In this blog, we will walk you through the process of creating a detailed monthly LinkedIn Analytics report, complemented by a free template to get you started.

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Template Templates Analytics LinkedIn 52

Hootsuite

NOVEMBER 2, 2020

Marketers can track just about everything from the YouTube Studio dashboard, from YouTube channel analytics right down to real-time video metrics. Tap into the right YouTube metrics to understand what your audience values and how to keep them engaged. YouTube metrics explained. YouTube channel metrics.

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Metrics Analytics YouTube How To 145

Sprout Social

JANUARY 9, 2024

Add to these, workflow inefficiencies, data silos and rising costs, and there’s a growing need for tools that can help give you an edge. According to The 2023 State of Social Media Report , 96% of business leaders agree that AI and machine learning (ML) can help companies significantly improve decision-making. Enter AI analytics.

Analytics 113

Analytics Sentiment Analysis Patterns 113

Sprout Social

JANUARY 11, 2024

That’s where metrics come in. From social media mentions to searches, these metrics reveal the extent of your brand’s presence and influence. In this article, we’ll highlight 10 metrics to show you how to measure brand awareness and explain why you should measure it.

Brands 110

Brands How To Sentiment Metrics 110

Sprout Social

OCTOBER 19, 2023

They are revolutionizing marketing, with an increasing number of marketers reporting that AI capabilities have helped them boost creativity and workflow efficiency. Seventy-eight percent feel AI has benefited them in creative areas like content ideation, and another 73% report a positive impact on productivity.

Strategy 128

Strategy Sentiment Marketing Analysis 128

Sprout Social

NOVEMBER 21, 2023

In this article, we’ll walk you through the benefits of competitive monitoring and how to keep an eye on the competition using top strategies, tips and tools. This means you need a smart, organized strategy combined with the right competitor analysis tools. First, determine which metrics are important for your business.

Sentiment 96

Sentiment Metrics Analysis Trends 96

Sprout Social

MARCH 28, 2024

Analyzing these metrics over time will allow you to pinpoint the exact keywords and phrases that resonate the most with your audience. Track the sentiment for certain hashtags A solid social media strategy also tracks how people feel about the content you’re putting out. Those are good signs that you should keep using it.

Hashtag 102

Hashtag Analytics LinkedIn Content 102

Keyhole.co

APRIL 18, 2023

At the same time, a team of experts are losing their sleep monitoring hundreds of metrics at once. We’ll also give you ample reasons to be serious about monitoring Instagram metrics other than the usual numbers. What are Instagram metrics? Lay a foolproof strategy: Instagram metrics can inform a brand’s content strategy.

Metrics 52

Metrics Instagram Hashtag Sentiment 52

Hootsuite

FEBRUARY 5, 2024

Keep reading to find out how to get started with tracking Instagram analytics, learn which metrics matter the most, and get comfortable with reporting your Instagram results to your boss. Bonus: Get a free social media report template to easily and effectively present your social media performance to key stakeholders.

Analytics 97

Analytics Instagram HootSuite Metrics 97

Keyhole.co

FEBRUARY 16, 2024

You’ll be able to watch your competitors like a hawk and reveal their hidden secrets only with a good YouTube competitors analysis tool – the staple of your toolbox. Keep reading and find your perfect tool and strategies to analyze YouTube competitors and outrank them. Why you need a YouTube competitors analysis tool ?

Analysis 52

Analysis YouTube Tools Strategy 52

Sprout Social

MARCH 27, 2019

Today’s marketers are rightfully obsessed with metrics. Enter the world of sentiment analysis. In this guide, we’ll break down the importance of social media sentiment analysis, how to conduct it and what it can do to transform your business. What is sentiment analysis? How to conduct sentiment analysis yourself.

Sentiment 109

Sentiment Analysis Social Media How To 109

Keyhole.co

MAY 16, 2023

By capitalizing on media monitoring tools , you can track brand mentions on social media platforms like Twitter and Instagram and news articles and blog posts that mention the brand. Next up, let’s find out which metrics matter the most when it comes to media monitoring. It’s tough to decide which tool is worth your bucks.

Tools 52

Tools Sentiment Analysis Metrics 52

Keyhole.co

SEPTEMBER 12, 2023

That’s why you need a stack of reliable, scalable, and intuitive social media management tools. In today’s article, we bring you the best social media management tools to up your marketing game. Scheduling and Publishing Tools Have trouble scheduling your posts in advance?

Social Media Management 52

Social Media Management Social Media Tools Collaboration 52

Sprout Social

AUGUST 10, 2022

A recent report shows 76% of brands are planning to increase their influencer marketing budgets this year. Today, there are now several influencer marketing tools out there to help speed up every step of the process. In this article, we’ve compiled a list of the best influencer marketing tools to get you started.

Influencer 113

Influencer Tools Marketing Software 113

Keyhole.co

NOVEMBER 9, 2023

In this article, we’ll guide you through the 3 essential influencer marketing metrics you should be tracking for your upcoming holiday campaigns, ensuring that your efforts spread holiday cheer and deliver real results. Both the placement formats and the metrics by which you will evaluate effectiveness depend on this choice.

Metrics 52

Metrics Influencer Campaign CPA 52

Keyhole.co

FEBRUARY 3, 2023

So you can’t just rely on shallow metrics and decide whether your current Instagram marketing strategies are working in your favor. This blog will reveal the top social media metrics that can help you make data-driven decisions. Track your Instagram account with Keyhole Top must-track Instagram metrics Hold on a bit!

Metrics 52

Metrics Analytics Instagram Hashtag 52

Hootsuite

MAY 21, 2020

Social media monitoring tools let you keep track of every conversation, account, keyword, and hashtag that’s relevant to your business. Social media monitoring helps you track key social metrics like brand awareness and social share of voice. 15 social media monitoring tools. Relevant hashtags. Talkwalker. Reddit search.

Social Media 145

Social Media Tools HootSuite Sentiment 145

Sprout Social

FEBRUARY 1, 2024

Tapping into social media conversations points to customer insights that go beyond surface-level metrics and unearth the real needs, desires and pain points of your audience. This qualitative social data reveals customer sentiments, preferences and experiences. Her YouTube channel and newsletter provide tips on how to use the tool.

Social Media 109

Social Media Sentiment Loyalty Microsoft 109

Sprout Social

FEBRUARY 19, 2024

AI marketing tools automate repetitive tasks with speed and efficiency and enable you to analyze vast amounts of data, such as customer or employee feedback and social conversations, at speed and scale, to surface necessary insights that can be instrumental in improving a business.

Strategy 104

Strategy Sentiment Patterns Marketing 104

Unmetric

JUNE 11, 2019

But luckily there are several analytical tools to help marketers automate such mundane activities. And not just that, these analytical tools give key data insights on your social media performance to help you fine-tune your marketing strategy. Brand24 is a great tool to help you reach potential customers and influencers.

Analytics 125

Analytics Tools Social Media Curation 125

Sprout Social

JULY 30, 2019

From follower counts to post engagement percentages, the world of social media metrics can be confusing to wade into. On top of that, a new important metric seems to be created on a weekly basis. In this guide, we’ll take you through the most basic metrics that every company should be paying attention to based on your goals.

Metrics 108

Metrics Social Media Analytics Report 108

Sprout Social

AUGUST 28, 2023

Not only is it fundamentally shifting how we work but AI marketing tools are also reshaping marketing now and in the future. Companies are investing in these tools to get more out of their efforts. Whether you’re looking for marketing automation or to write email copy, there’s an AI marketing tool that meets your needs.

Team 87

Team Tools Marketing Hubspot 87

Keyhole.co

MARCH 7, 2022

Enter social media reporting. What is A Social Media Report? A social media report is a document containing multiple social networks and metrics (including reach and impressions), showing the overall performance of your social media channels. Why Do You Need A Social Media Report? And how do you do that?

Report 52

Report Social Media Metrics How To 52

Sprout Social

MARCH 25, 2021

To most social marketers, metrics like impressions, engagements, conversions and clicks need almost no explaining. While these metrics may make complete sense to you and your team, things like follower count and reach are as good as gibberish to an executive who doesn’t work in social. Eager to dive into your social media reporting?

Report 112

Report Social Media Metrics Team 112

Keyhole.co

MARCH 20, 2024

With the help of LinkedIn monitoring tools, optimizing your efforts can get a lot easier. Importance of LinkedIn monitoring tools When we talk about LinkedIn monitoring, we’re referring to the process of keeping track of your audience on LinkedIn, looking for ways to connect with them and turn them into customers.

LinkedIn 52

LinkedIn Tools B2B Price 52

Sprout Social

AUGUST 17, 2022

Below we’ve broken down some of the best social media monitoring tools and how to pick one that makes sense. That’s why brands use social media monitoring tools to supplement their native data. Since social mentions are totally transparent, uncovering those mentions is largely a matter of having the right tools.

Campaign 125

Campaign Social Media Tools Hubspot 125

Oktopost

NOVEMBER 16, 2023

In today’s social media-driven world, information about customer behavior, public sentiment, and user preferences is at the tip of any business’s fingers. Social data analysis requires the right tools and thought processes to collect, analyze, interpret, and apply the data accurately. It’s not just about networking anymore.

Analysis 69

Analysis Data Sentiment Metrics 69

Sprout Social

OCTOBER 31, 2023

As the popularity of AI marketing gains momentum, there is a rising need among marketers to sharpen their skills in writing prompts to fully leverage their investments in AI tools. Even though these tools are becoming more user-friendly and intuitive with time, you still need the right nuances in AI prompts to generate desired responses.

Tools 99

Tools How To Sentiment Training 99

Sprout Social

SEPTEMBER 11, 2023

Its ability to understand the intricacies of human language, including context and cultural nuances, makes it an integral part of AI business intelligence tools. It is used to derive intelligence from unstructured data for purposes such as customer experience analysis, brand intelligence and social sentiment analysis.

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Process Sentiment Analysis Applications 110

Keyhole.co

NOVEMBER 6, 2022

And this is where social media monitoring tools come into place. Social media monitoring tools allow marketers to do the following: Get quality audience data Take relevant actions, based on the data collected, to keep or build a good reputation and drive ROI Save time, as all your social media analytics are available to you in one platform.

Tools 52

Tools Social Media Sentiment Price 52

Sprout Social

AUGUST 9, 2023

As a CEO you rely on metrics like stock price, profit margins and revenue growth to monitor the health of your business. Yet, raw data points or lengthy, stat-stuffed reports alone don’t tell a compelling story, which leads to data being underutilized. So how can you make sense of it all?

Social Media 78

Social Media Sentiment Metrics Data 78