Oktopost

JULY 27, 2021

Business buyers spend 27% of their time independently researching potential purchases online. Savvy B2B marketers, who know where that research begins – search engines – can capitalize on this by using Search Marketing tactics. . As a result, having an effective Search Marketing strategy is more important than ever.

B2B 118

B2B Marketing SEO Engineering 118

Convince & Convert

SEPTEMBER 20, 2010

Turning your customers into advocates and marketers on behalf of your brand pays off a lot more when you’re selling $10,000 pieces of manufacturing equipment, than it does when you’re selling $3 cans of Pringles. What this means is that in reality, B2C and B2B marketers are largely using the same social tactics.

Social Media 146

Social Media B2B Strategy Consultant 146

Convince & Convert

MARCH 3, 2010

An Enormous Opportunity The huge (and expanding) reach of social media, and its relatively low cost (at least from a production fees perspective) makes it an incredibly attractive proposition for marketers. Forrester Research shows that from 2009-2014, U.S. Remember, the most important customer of EVERY company is Google.

Social Media 121

Social Media Strategy CoTweet CoTweet 121

Convince & Convert

APRIL 12, 2012

The social media stat of the week comes from… I guess it’s a management consultancy or a research group called the CFI Group. They conduct an annual survey called the Call Center Satisfaction Index , which is terribly unsexy. We were testing it in a couple markets. Eric : Ah yes, indeed. How do you staff that?

Hotels 118

Hotels Instagram Authentication Social Media 118

Webbiquity SMM

APRIL 6, 2017

Social customer relationship management (CRM) was being written about as a distinct product category as far back as 2008, but market interest really began to take off the following year. Market interest has remained fairly strong since then. How does social CRM differ from traditional CRM?

Social CRM 198

Social CRM Tools Samples Sample 198

Convince & Convert

APRIL 14, 2010

The best – and most effective – social media programs aren’t based on promotions and message distribution. It’s about marketing sideways , not marketing head-on. Social Media Success = Find a Way to Remove Friction Start today by conducting a Helpfulness Audit for your company. That’s what you should be doing.

Social Media 128

Social Media Consultant Health Care Questions 128

Convince & Convert

SEPTEMBER 8, 2010

Approximately 10 years after having 67% of the search market, Yahoo! And that’s why your social media strategy must be tools-agnostic. And they never really pushed into the huge Asian market either. I’m rarely spammed on Facebook, except with friends’ Farmville updates and surveys. But back to MySpace.

MySpace 135

MySpace Facebook Social CRM Consultant 135

agora pulse

JULY 14, 2020

Our survey of community managers all over the globe returned seven universal features you must look for. As a social media manager, you don’t have time to try out each one you hear about! No matter the size of your social media team, there’s a good chance that a limited number of people are responsible for handling daily engagement.

Tools 97

Tools Twitter Social Media Management Team 97

Convince & Convert

FEBRUARY 9, 2010

That’s why brands go to great lengths to humanize themselves on the social Web. But, a new study by Edelman (whose digital arm features social media and ebusiness genius David Armano ) claims that bond is eroding. A survey of 4,875 adults (500 U.S.) That’s the research study I’d like to see.

Social Media 118

Social Media Strategy Survey Social CRM 118

Webbiquity SMM

MAY 2, 2017

Web analytics tools are often all small to midsized firms will need to track their digital marketing performance—particularly when combined with marketing analytics dashboards that pull in data from social media accounts and other sources. Marketing Performance Management. 1) GinzaMetrics. Google Review Count: 175.

Tools 205

Tools Samples Sample Marketing 205

Convince & Convert

JUNE 30, 2010

When they wake up, 59% of consumers check their email account before anything else online, according to new research from ExactTarget (disclosure: client) , in a sweeping survey of 400+ Americans. 39% of the people that check email first still use Facebook daily, but their motivation for doing so remains deal-centric.

Social Media 127

Social Media Strategy Automotive SEO 127

Convince & Convert

SEPTEMBER 20, 2010

A new research study of 1,400 U.S. By way of comparison, that’s approximately the same size as the Asian American population, and you certainly don’t see the media coverage, software development, conferences, and general hullabaloo about marketing to Asians. Can you imagine an “Illinois Marketing for Dummies&# book?

Social CRM 144

Social CRM Twitter B2B CoTweet 144

Convince & Convert

JUNE 23, 2010

Market research is as important to most companies as the payroll department. Surveying, physical and online focus groups and opinion polling are still the primary tactics companies depend upon for market prediction and go to market strategy. What is the next generation of crowdsourcing?

Crowdsourcing 121

Crowdsourcing Social Media Strategy Construction 121