Convince & Convert

SEPTEMBER 24, 2013

Over the last ten years, new content types have arisen and lots of great tools have sprung up for creating and marketing content. The kind of win-win marketing content that provides real value to readers, and promotes you and your business at the same time. As marketers, we want our content to have the longest shelf-life possible.

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Reputation Content Curation Storify 143

Convince & Convert

JANUARY 26, 2012

Former reporter, now PR guy Tom Spalding is chronicling the blow-by-blow with regular Storify collections from the Social 46 trenches. I’m sure Wal-Mart will gladly publish their blogger outreach criteria. Personally, I’ve done very little on the Social 46 front other than live tweet the initial confab. Maybe a Wiki?

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Klout Committee Hosting Storify 121

Writtent Blog

DECEMBER 24, 2023

Content marketing done right can be a powerful tool for promoting your website and business and for generating more leads. Plus, after consistently publishing epic content for a while, the well of inspiration can dry up. So why should you incorporate content curation into your content marketing plan? Why or why not?

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Curation Strategy Content Storify 98

Akamai Marketing

AUGUST 29, 2011

Storify is another Twitter curation tool and a story-teller’s dream. I find Storify works best with specific hashtags and is a fantastic way to curate conversation surrounding an event. Storify includes photos that people have used right within the stream so there isn’t any need to click on a link.

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Curation Paper.li Storify Tools 255

Social Media Strategery

SEPTEMBER 23, 2013

Scott Smith , Nick Papagiannis and I had the opportunity to kick off Social Media Week Chicago with a presentation titled “Content Marketing That Wins: Making Brands, Readers, AND Google Happy ” to a packed house at Morningstar in Chicago. Seemingly everywhere you look, there’s content marketing tips, tricks, and hacks.

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Google Storify Brands Content 125

Convince & Convert

JULY 17, 2013

And because they know so much about online marketing, I made an effort to come to know them. Lee, Ann and Jay cover similar territory in that they’re evangelists for, and teachers of, content marketing and social media. One of those topics proves time and again to rank atop your list of content marketing concerns…. Tres amigos.

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eBook Strategy Content Vocus 129

Convince & Convert

AUGUST 12, 2015

A couple months ago, we surveyed a ton of bloggers and marketers from our CoSchedule audience to discover three of your biggest marketing challenges: 38% say it’s hard to plan consistent content that hits their goals. Awesome content is a result of awesome marketing goals. Understand how every piece you’ll publish contributes.

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Marketing Project Publishing Survey 60

Social Media Marketing

JULY 10, 2013

Each week, I compose a newsletter for our team that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

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Social Media Storify Flipboard Press Release 167

Convince & Convert

OCTOBER 9, 2015

You hear about creating content like it’s the Mother Teresa of marketing, but when you focus your efforts on it, you just can’t seem to get the results you’ve been promised. And we know that content marketing can help you do that. To do this, you need to reach out to relevant influencers, bloggers, and publishers.

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Content How To Storify Hubspot 60

Webbiquity SMM

FEBRUARY 21, 2017

Although content marking is now a nearly universal practice—with 93% of B2B marketers using content marketing— half of all marketers still rank “producing enough content” as one of their top five challenges. Fortunately, content marketers don’t have to do it all themselves. 1) Storify.

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Curation Tools Curata Flipboard 214

ProBlogger

AUGUST 30, 2012

Ryan, author of controversial posts like The Top 5 Performing American Apparel Ads, And How They Get PR For Free (NSFW) , is the Director of Marketing at American Apparel, and is a self-proclaimed “media manipulator.” The book has pushed my limits as a marketer and as a person from the second it arrived in my mailbox. On the move?

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Blogger Journal Apparel WordPress 40

Social Media Marketing

JUNE 26, 2013

Each week, I compose a newsletter for our team that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

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Social Media Klout Storify Yammer 166