Marketing Presentation Social Media Vocus 
Webbiquity SMM
OCTOBER 13, 2010
The explosion of social media has led to a corresponding need for more sophisticated monitoring tools that can crawl the hundreds of social networking and bookmarking sites and millions of blogs across the globe. If Google Alerts had been developed with a focus on social media, this would be it. Alterian SM2.
Adam Sherk
DECEMBER 2, 2009
Not surprisingly, social media gets the most attention with 80% of respondents indicating they plan to do more with it in 2010. Over time I’d expect to see social media monitoring tools grab more budget at the expense of both, as more and more focus is placed on direct communication with target audiences.
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Webbiquity SMM
AUGUST 23, 2010
Can the financial return on expenditures for social media business activities– in marketing, PR, customer support, HR, product development or other areas — be accurately measured? Among social media pundits, the debate rages on. Among social media pundits, the debate rages on.
Webbiquity SMM
MARCH 12, 2012
PR pros now use tools like Twitter, PitchEngine , PRWeb and Vocus in place of fax machines, media packets, wire services and Bacon’s , but the fundamental skills of storytelling and relationship-building remain crucial. Another part of the confusion is based on the changing definition of “media.”
Waxing UnLyrical
MAY 27, 2011
I have a client – a gourmet dessert brand – that considers me its Director of Marketing. I had been given a test drive of Vocus which some of the applicants used. One even gave a PDF presentation. Or me, the professional marketer? This is Part 1 of a two-post series. Note: I had some good responses for this.
Convince & Convert
AUGUST 18, 2010
But, under pressure from digital and advertising agencies each looking to be the driver of the social media express, PR firms are sometimes turning over inquisitional rocks that do not portray them as strategic caretakers of brands’ social presences. How can we convince our clients that we’re good at social media?
ProBlogger
SEPTEMBER 13, 2012
This guest post is by Frank Strong of Vocus. To promote his business, he does what good marketers all do well: he’s active on social media, publishes a blog, and contributes content elsewhere. If this works well, double down and post the five most views SlideShare presentations to the blog and announce that too.
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