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Put Yourself on the Social Map: From Vagueness to Greatness

Convince & Convert

Is Nissan building brand loyalty ? “Maybe the most interesting,” Erich says, “is that we don’t measure how many cars we sold in social.” ” Social Media Stat of the Week: Only 4.2% ad spending is in Internet. of global ad expenditures. So what are they doing right?

Loyalty 136
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Why Critics of Klout Are Missing the Big Picture

Convince & Convert

The most recent example was from B2B social media thinker Paul Gillin who wrote a post unveiling the flaws in Klout’s ranking scheme. While we’re on the topic of crimes against math, let’s examine Nielsen ratings, which are used to set prices for billions of dollars of television advertising in this country.

Klout 159
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Danish CSR Initiative on Social Media Meets Criticism

Mindjumpers

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Is Social Media Just A Buzzword? Like respect and loyalty, goodwill is earned and I think you should be careful and committed to your CSR initiatives or there will be no goodwill to harvest if they are too random or suspiciously executed. In and out.

CSR 249
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Understanding Word-of-Mouth Marketing: 5 Reasons Why People Share.

Mindjumpers

link] Jonas Klit Nielsen says: August 5, 2010 at 5:24 pm Hi Evert, In the beginning of the blog post, you can see that it is written by J-P De Clerck which is the guy writing on the blog you have mentioned in the post. Give me a reason to refer you and I will « Loyalty builders says: August 18, 2010 at 12:43 pm [.]

Marketing 251
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Twitter's Supposed Lack of Loyalty: It's “too” easy

Bare Feet Studios

Tagged as: abandon , adoption , easy , loyalty , nielsen , research , socialmedia , twitter { 6 comments… read them below or add one } Roxanne Darling April 29, 2009 at 2:21 pm Rummaging in the back of my mind was the question, “How did Nielson analyze the data? Aloha, Share/Bookmark Thanks for reading!

Loyalty 57
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10 LinkedIn Content Ideas That Boost Engagement & Drive Leads

Keyhole.co

As the world’s largest professional social networking platform, LinkedIn is the go-to platform for knowledge-seeking professionals and business owners. Not only does it create a sense of community, but it also provides social proof. User-Generated Content (UGC) Feature content created by your customers or fans.

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10 LinkedIn Content Ideas That Boost Engagement & Drive Leads

Keyhole.co

As the world’s largest professional social networking platform, LinkedIn is the go-to platform for knowledge-seeking professionals and business owners. Not only does it create a sense of community, but it also provides social proof. User-Generated Content (UGC) Feature content created by your customers or fans.