Dave Fleet

FEBRUARY 16, 2016

As it turns out, two other trends piled on top of this: the growth in mobile and – in Ontario, at least– the impact of accessibility-focused legislation – did drive a spike in owned media programs over the last couple of years, as companies shifted some budgets towards those properties. The (actual) year of mobile. Ubiquity of rich media.

Mobile 105

Mobile Trends Compete Loyalty 105

Dave Fleet

OCTOBER 14, 2012

I spent countless hours sitting (on a massive exercise ball) in his office, as he did in mine, talking strategies and tactics, the latest online tools and trends, or how to resolve a difficult client situation. We talk a lot about community in this industry, and that word is often horribly abused.

Exercises 419

Exercises Banking Communities Meeting 419

Dave Fleet

JUNE 17, 2010

While this isn’t a surprising trend, the fact that mobile commerce is growing so quickly is somewhat surprising. I’m excited to see how this trend continues over the next few months. If nothing else, it would seem to indicate that the ever-increasing prevalence of smart phones is having a very noticeable impact.

Mobile 304

Mobile Retail Smart Phone iPad 304

Dave Fleet

MAY 25, 2011

based research numbers that help you understand your size and trends against your competition. Compete’s panel is one of the largest in the industry, this helps us ensure that we can measure and report on more of these infrequent behaviors compared to other panel providers. Think of compete numbers as an orange – a U.S.

Compete 277

Compete Quantcast Sample Samples 277

Dave Fleet

DECEMBER 4, 2017

For me, the opportunity for businesses to connect more closely with their customers was what drove me to embrace social media when it first emerged – and the shift towards an ad-driven approach pained me as I saw the industry move away from that mindset. Change can be good. What’s next? One thing is certain: Social media isn’t done changing.

Social Media 150

Social Media Platform Communities Advertising 150

Dave Fleet

JANUARY 26, 2021

As I wrote last week, there is an ongoing dearth of trust in the digital marketing industry. Unfortunately, the industry kept pushing harder and harder in search of the holy grail of one-to-one advertising without thinking about peoples’ reactions to that level of data collection. What do they have in common?

Privacy 195

Privacy Marketing Data Reputation 195

Dave Fleet

SEPTEMBER 29, 2010

As the “digital communications” industry (read: somewhere in the intersection of owned, earned and paid media) grows beyond the niche and towards the mainstream, the conversation at the leading end of the industry is shifting more and more from the “why” to the “how”.

Conversation 277

Conversation Metrics Social Graph Sentiment 277

Dave Fleet

FEBRUARY 2, 2012

There’s a dichotomy here, quite possibly because “social media” means different things to different people – plenty of people think of Twitter as a bunch of people talking about their lunch; I think of it as my industry peers discussing trends (and the occasional LOLcat).

Social Media 305

Social Media Bazaarvoice Survey Eventful 305

Dave Fleet

JANUARY 8, 2023

He also attempts to offer solutions for how to combat these negative trends. Grohl shares tales of his childhood, his time in the band Nirvana, and his work with the Foo Fighters, as well as his experiences with music and the music industry. Biographies. The Storyteller: Tales of Life and Music by Dave Grohl.

Energy 39

Energy News Issues Social Media 39