Small Business Mavericks

SEPTEMBER 25, 2013

Google+ has been making some great changes lately. One author says it is allowing the social network to catch up with Facebook, but is it? If Google+ did catch up to Facebook in terms of users, traffic, etc., The fact is, both Google+ and Facebook offer marketers a lot of value. Should we care? would it matter?

Compete 101

Compete Google Facebook Social Networking 101

Small Business Mavericks

NOVEMBER 7, 2011

For about five years now, we have seen social media marketing rise to the top of the Internet marketing practices and become the most important aspect of marketing and branding online. The social media sites themselves are striving to be No. But Twitter and Google+ are vying for second place. Is it Facebook?

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Social Media YouTube Engineering LinkedIn 98

Small Business Mavericks

JANUARY 24, 2012

What’s the one problem that every small business owners faces when it come to social media marketing ? There are just not enough hours in the day to manage a business, often work in the business, manage traditional marketing problems, and then manage a wide range of social media interactions.

Social Media 168

Social Media Marketing Small Business LinkedIn 168

Small Business Mavericks

SEPTEMBER 4, 2012

According to one survey , Facebook is the riskiest social media site for businesses online. Company and third-party blogs are considered less risky than Twitter or Facebook, which indicates that businesses are warming up to blogging. Answers, Google+, and Foursquare (in that order) are likely to be your cup of tea.

Sites 105

Sites Social Media Foursquare Survey 105

Small Business Mavericks

NOVEMBER 27, 2011

That means they are really just now discovering social media – Facebook, Twitter, Google+, LinkedIn. Oh, they may have had a Twitter account three years ago. Maybe they’ve been working the social media gig for themselves in three or five years. You can also search hashtags on Google+.

Social Media 107

Social Media Consultant Hashtag LinkedIn 107

Small Business Mavericks

MARCH 18, 2013

If you’re concerned that the demise of Google Reader will kill your blog, rest your eyes. Promote your blog through social media – I’d be willing to bet that almost everyone you know has a Facebook account. It may also mean YouTube, Tumblr, Foursquare, and other social media sites.

Google Reader 98

Google Reader Google Newsletter RSS 98

Small Business Mavericks

OCTOBER 2, 2011

It’s been a couple of weeks now since Google+ went public. In its initial life stage you had to have an invitation from a current Google+ user, then you were put on a waiting list. Already, social media marketers have broken off into Facebook and Google+ camps. Have you joined yet? What do you think?

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Google LinkedIn Social Media List 93

Small Business Mavericks

APRIL 20, 2011

According to an article on My Edmonds News website, small businesses stand to profit more from social media than big businesses or corporations. So what is meant by social media? Small businesses owners only have to spend a few minutes a day on two or three social networking sites to see any benefits.

Social Media 156

Social Media Small Business Case Study Press Release 156

Small Business Mavericks

SEPTEMBER 11, 2015

Social media can be fun. But if you are using social media to promote your business, here are eight ways to make it pay off no matter how much time you spend on it. Create a posting schedule – You can keep your social media content focused by providing a calendar or content schedule.

Social Media 70

Social Media Marketing Discount Engagement 70

Small Business Mavericks

SEPTEMBER 11, 2015

Social media can be fun. But if you are using social media to promote your business, here are eight ways to make it pay off no matter how much time you spend on it. Create a posting schedule – You can keep your social media content focused by providing a calendar or content schedule.

Social Media 70

Social Media Marketing Discount Engagement 70

Small Business Mavericks

APRIL 14, 2012

I checked out the new look on Google+ and, for some reason, my first reaction was how ‘Facebook’ it looked. When it comes to Google+, I do wonder how social it really is. Social media seems to be polarizing. Google+ – the SEO channel of choice to boost search rankings quickly.

Google 107

Google MySpace SEO Fashion 107

Small Business Mavericks

OCTOBER 23, 2011

Google+ is now allowing pseudonyms. So does that mean we are now about to see an onslaught of fake Google+ accounts designed to trick you into receiving spam? I suspect that Google will have a way to detect fake names that are used for promotion of spam. This is something that Twitter has not been very good at over the years.

Google 156

Google Engineering Issues Twitter 156

Small Business Mavericks

JUNE 22, 2015

Social media has come a long way since the days of Friendster and MySpace. But other social media websites have upped the ante in some very real ways. There is some evidence that Google+ increases search exposure for brands that use it. Facebook was a game changer in a big way. What Constitutes a Lead?

Social Media 70

Social Media MySpace Retail Process 70

Small Business Mavericks

JUNE 22, 2015

Social media has come a long way since the days of Friendster and MySpace. But other social media websites have upped the ante in some very real ways. There is some evidence that Google+ increases search exposure for brands that use it. Facebook was a game changer in a big way. What Constitutes a Lead?

Social Media 70

Social Media MySpace Retail Process 70

Small Business Mavericks

SEPTEMBER 21, 2012

Mobile phones and other handheld devices have made social media more accessible to more people more often. In other words, you don’t have to sit at your computer all day long to engage with your customers and potential customers through social media.

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Mobile Social Media Smart Phone Upcoming 107

Small Business Mavericks

DECEMBER 31, 2013

Social media branding is powerful and can build a good business following with the right promotion and energy behind it. One of the least utilized ways of branding through social media is the Twitter chat. Simply hosting a chat session on Twitter can boost your brand and lead to new business.

Brands 101

Brands Twitter Hashtag Energy 101

Small Business Mavericks

MAY 6, 2013

So you’ve set up a Twitter account and you’ve started following some people in your business niche. One other way you can use Twitter is to set up Twitter lists of your favorite people in a specific niche, or who have a specific skill set. Create a Twitter list. Google+ has circles.

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List Twitter Reputation Hashtag 110

Small Business Mavericks

APRIL 18, 2011

The Changing Face Of Article Marketing » UberMedia, Mixx, And Twitter Remember the social media website Mixx ? Not long ago Twitter announced that some third party apps weren’t going to work any longer. Mixx is popular, but it’s not as popular as, say, StumbleUpon, Digg, Facebook, or Twitter.

Small Business 156

Small Business Tweetdeck Twitter Case Study 156

Small Business Mavericks

JULY 17, 2012

According to a recent survey , Facebook has more users than any other social network but those users don’t necessarily like Facebook. Google+ users, on the other hand, score the highest on the Happy User Scale with a customer satisfaction score of 78 out of 100. These social networks all scored 64, 63, and 69, respectively.

Social Media 101

Social Media Wikipedia Survey Yahoo 101

Small Business Mavericks

SEPTEMBER 10, 2011

.&# It’s a great article except that the five ways shared can apply to any social media – Twitter, LinkedIn, Google+, you name it. Fail to hire social media experts. You might think that you can do social media yourself, but that could be a fatal mistake.

Social Media 124

Social Media How To Campaign Social Networking 124

Small Business Mavericks

MAY 10, 2011

» Why Quora Is The New Twitter Quora has become quite popular lately in the Q&A arena. The problem is that Quora will run into some of the same problems that other websites have run into (namely, Twitter). If they’re not careful, Quora will end up being added to Google’s content farm list.

Small Business 156

Small Business Twitter Case Study Press Release 156

Small Business Mavericks

OCTOBER 28, 2011

Have you ever wondered where your social media posts went after you shared them? Whether you were on Twitter, LinkedIn, Facebook, or somewhere else? Well, Google+ is making that possible. Remember that Google product? Google is always innovating. It’s really a recycled idea from the Wonder Wheel.

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Google LinkedIn Social Media Examples 93

Small Business Mavericks

APRIL 8, 2011

Ghost Twittering is a controversial subject. I can’t imagine someone like Mark Cuban, for instance, using a Ghost Twitterer. Oprah Winfrey, however, has many more things to think about than tweeting 140 characters every 10 minutes (I’m not saying Oprah uses a ghost Twitterer). Some people say it’s not right.

Twitter 150

Twitter Case Study Press Release Small Business 150

Small Business Mavericks

OCTOBER 11, 2012

More and more, companies are starting to use social media for more than straight up marketing. Here are three very powerful ways to use social media (Facebook, Twitter, LinkedIn, Google+, et. Do social media wrong and it will backfire on you. for customer service. Don’t delete them.

Social Media 110

Social Media Reputation Discount Issues 110

Small Business Mavericks

JULY 6, 2015

Social media has become huge lead generation tool for many businesses and online entrepreneurs, but there is more than one way to generate leads through social channels. The following five methods of generating leads through social media channels are popular and growing more so every day.

Social Media 70

Social Media Newsletter Groups Groups 70

Small Business Mavericks

JULY 6, 2015

Social media has become huge lead generation tool for many businesses and online entrepreneurs, but there is more than one way to generate leads through social channels. The following five methods of generating leads through social media channels are popular and growing more so every day.

Social Media 70

Social Media Newsletter Groups Groups 70

Small Business Mavericks

DECEMBER 15, 2011

We hear a lot of information about how social media is a great marketing tool. A recent Merchant Confidence Survey shows that 35% of small businesses use and are optimized by SEO over the social media marketing. Social media sites like Facebook, Twitter, Myspace and others is standing at 16%.

SEO 110

SEO Social Media MySpace Small Business 110

Small Business Mavericks

NOVEMBER 18, 2011

Hashtags got their start on Twitter. It was a way for tweeters to keep tabs on a conversation that was taking place and to follow that conversation because their Twitter streams were moving so fast. Now you can do the same thing on Google+. The Google+ team was listening. Do you think hashtags make Google+ better?

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Hashtag Google Conversation Twitter 93

Small Business Mavericks

MAY 3, 2011

The question arises often about how often is often enough when posting to the popular social media sites – particularly Facebook and Twitter. A good rule of thumb for posting on the social media sites is to spend 15 minutes twice a day on each one. When it comes to Twitter and Facebook, moderation is best.

Small Business 156

Small Business Twitter Case Study Press Release 156

Small Business Mavericks

AUGUST 21, 2015

Social media has come into its own as a lead generation system. That said, here are 4 uncanny ways to generate more leads using social media channels: Write an E-book – This might seem out of place on a list like this, but you can actually use an e-book to generate leads through social media.

Social Media 70

Social Media Newsletter LinkedIn System 70

Small Business Mavericks

AUGUST 21, 2015

Social media has come into its own as a lead generation system. That said, here are 4 uncanny ways to generate more leads using social media channels: Write an E-book - This might seem out of place on a list like this, but you can actually use an e-book to generate leads through social media.

Social Media 70

Social Media Newsletter LinkedIn System 70

Small Business Mavericks

APRIL 4, 2011

The ONLY Way To Manage Your Twitter Account » Is Social Media Inherently Viral? But evidently, the news went viral on Twitter and it wasn’t even true. The key lies with a Twitter account by the name of @tweetmeme, which has more than 60,000 followers. Did you know Jackie Chan died? How did that happen?

Social Media 98

Social Media Case Study Press Release Small Business 98

Small Business Mavericks

OCTOBER 22, 2011

In case you haven’t noticed, I’ve written a few times about Google+, but what I haven’t done is told you why your local business should be using Google+ for social networking, marketing, and branding. Your Google profile gets a boost when you use Google+. Google+ is easy to use.

Picasa 175

Picasa Google Privacy Social Networking 175

Small Business Mavericks

AUGUST 14, 2013

It is sometimes difficult to measure the value of a social media follower. Whether we are talking about a Facebook fan, a Twitter follower, or a member of one of your Google+ circles, how do you determine the fan’s value? Social media metrics are difficult, but not impossible.

Social Media 87

Social Media Metrics Buy Google 87

Small Business Mavericks

JUNE 9, 2012

You might think that one social media account for any business is enough, but I would beg to differ. I think many businesses – even small businesses – can benefit by allowing their employees to participate in social media as well. And that’s what makes their social media efforts so special.

Social Media 98

Social Media Discount Guidelines Small Business 98

Small Business Mavericks

NOVEMBER 22, 2011

A recent survey shows that Facebook is the king of social media for small businesses. By contrast, 70% of the respondents said they don’t use Google+. Only 14% of respondents consider Twitter very effective and 32% say it’s moderately effective. I think there’s an interesting study here. Evidently so.

Social Media 93

Social Media MySpace Facebook Small Business 93

Small Business Mavericks

JANUARY 28, 2013

The home page shows a search box that allows you to conduct a search for any topic using two social networks – Google+ and Twitter. That makes the Topsy social analytics tool very valuable for businesses. What makes Topsy such a great tool are two things: It’s simplicity, and it’s practical diversity.

Tools 98

Tools Social Media Analytics Social Networking 98