How Social Media is Changing the Way the Media Markets Itself
Bill Hartzer
OCTOBER 20, 2011
You don’t have to tell Kevin Reilly, entertainment president of Fox Broadcasting Company, that social media is a good way to market new shows. I read his speech on deadline.com; by the way, it’s a great site to keep track of what is going on in the film, TV and media businesses. By: Marsha Friedman. He already knows.
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