Small Business Mavericks

JUNE 27, 2013

Use rel=”author” – Google Authorship markup is a great way to prove your authority in your niche. Set up a Google+ account and link to your website and blog. Claim all your business listings in Bing Local, Google Places, and wherever else you appear online. Include links to all your social media accounts too.

Small Business 101

Small Business Engineering Google Feed 101

Small Business Mavericks

APRIL 10, 2011

I think the Google Latitude check-in offers service could grow more popular in the next year or two. Google seems to be paying a bit more attention to this local mobile marketing product, which it seemed to have abandoned as of last year. You’d be competing only with offers for 60 places. That’s not bad.

Small Business 156

Small Business Case Study Press Release Marketing 156

Small Business Mavericks

APRIL 7, 2011

» EzineArticles Says Keyword Density Is Important If you’ve been paying attention to the Google Panda update, you’ve noticed that EzineArticles – the largest article directory online – was hit and suffered a huge traffic loss. Chris Knight says he agrees with Google’s update.

Small Business 156

Small Business Directory Guidelines Case Study 156

Small Business Mavericks

APRIL 30, 2011

But due to a recent Google algorithm change, which everyone has started calling Panda, HubPages has had to undergo some policy changes. The benefits are simple: Free one-way links Enhanced reputation for the author New targeted traffic to your website And that’s just a start HubPages has done well to provide these benefits.

Hubpages 156

Hubpages Small Business Case Study Press Release 156

Small Business Mavericks

MAY 10, 2011

Now that Google is indexing Quora in its real-time search product , marketers have a strong incentive to hit Quora with link spam. If they’re not careful, Quora will end up being added to Google’s content farm list. Quora is going to experience the same problem. You can follow any responses to this entry through the RSS 2.0

Small Business 156

Small Business Twitter Case Study Press Release 156

Small Business Mavericks

MAY 6, 2011

It is almost near consensus that Google finds page load speed important. A recent announcement that Google Analytics can now track and report page load speed should put any doubt to rest. I believe Google uses page load speed to determine search engine rankings. Check it out and fix the problems. Your site visitors expect it.

Small Business 150

Small Business Case Study Press Release Adwords 150

Small Business Mavericks

APRIL 13, 2011

It’s a search engine for veterinarians powered by Google. Here’s the catch: That’s IF they find the MyVeterinarian.com website, which doesn’t have particularly high rankings at Google for the search term “veterinarian.&# The concept is nothing new. And the benefits are always the same.

Small Business 161

Small Business Engineering Case Study Press Release 161

Small Business Mavericks

APRIL 19, 2011

Google slapped the article directories hard, so hard that you might not want to keep putting your articles there. Try HubPages, Google Knol, and Squidoo Lenses. But recently, article marketing has taken a huge turn – for better and for the worse. They may work and they may not. Even niche-related blogs.

Hubpages 156

Hubpages Marketing Case Study Press Release 156

Small Business Mavericks

SEPTEMBER 4, 2013

Host a live Google Hangout for your customers and get their feedback on your products and services. Hold meetups with members of the community to share your ideas on niche topics in your industry and to showcase your employees’ knowledge. Run a live feed of your office staff throughout the day.

Content 98

Content Small Business Hosting Feed 98

Small Business Mavericks

JUNE 13, 2013

Google+ started supporting hashtags just last month. Such as: Click on hashtags, even if they originate on other services, such as Twitter. Search for a specific hashtag from your search bar. Compose posts directly from the hashtag feed and search results.

Hashtag 93

Hashtag Facebook Social Media Conversation 93

Small Business Mavericks

APRIL 2, 2011

» The Human Side Of Local Search Frank Reed has a thoughtful post at WebProNews about Bing, Google, and Local Search. He says that Bing can lead in local search by being the “anti-Google.&# By posting this to the world, Frank Reed runs the risk of Google picking up on the idea and implementing it.

Case Study 87

Case Study Press Release Small Business Adwords 87

Small Business Mavericks

APRIL 28, 2011

Hurley and Chen are co-founders of YouTube, which they sold to Google awhile back. But unless you’ve heard the news, you might not guess who the buyers were. Do the names Chad Hurley and Steve Chen mean anything? How about YouTube? So I suppose they had the money to buy the struggling social bookmarking website.

Delicious 156

Delicious Yahoo Social Bookmarking Case Study 156

Small Business Mavericks

APRIL 9, 2011

Google Places, Yahoo! I highly recommend that you invite your customers to do this. And if you’d prefer to receive good reviews, just provide good customer service and you are more likely to attract positive reviews rather than negative. Local, and Bing all offer reviews of local businesses. and invite them to review your business.

Small Business 156

Small Business Review Case Study Press Release 156

Small Business Mavericks

FEBRUARY 18, 2011

But, Andy Beal of Marketing Pilgrim is pointing out a new Google algorithm that could very well shake up the search marketing world. A few years ago, the most vocal voices in search marketing shouted loud and clear that they wanted Google to do something about search spam. After all, one man’s spam is another man’s content.

Social Media 93

Social Media Case Study Press Release Small Business 93

Small Business Mavericks

SEPTEMBER 23, 2011

One person in the comments section said: Google+ here I come. A recent poll shows that 84% of Facebook users don’t like the recent changes they’ve seen in their news feeds. Is anyone surprised ? Just so you know, Facebook didn’t make the changes for users, who use the site for free. It’s the same model as television.

Facebook 130

Facebook Advertising Feed Feedly 130

Small Business Mavericks

APRIL 26, 2011

Pose the question in such a way that they will answer with the answers to exact questions that someone might query in Google. Here’s a real simple suggestion: Ask your clients. You can follow any responses to this entry through the RSS 2.0 You can leave a response , or trackback from your own site.

Small Business 161

Small Business Case Study Press Release Adwords 161

Small Business Mavericks

MARCH 26, 2011

For the longest time, serious advertisers online went to the pay-per-click line, and Google was the beginning of that line. If you want to promote your business through PPC , Google is no longer your only option. As well it should. The social network is now the most trafficked website online. It has a competing advertising model.

Small Business 79

Small Business Advertising Facebook Case Study 79

Small Business Mavericks

MARCH 4, 2011

The True Meaning Of Content » Why Article Marketing Will Never Die A couple of days ago I wrote about Google’s recent algorithm change and how it is beating down the article directories. However, I didn’t definitively answer the question about whether article marketing will die.

Directory 98

Directory Marketing Case Study Press Release 98

Small Business Mavericks

DECEMBER 8, 2015

Google still likes fresh, original content, and writing a blog is the best way to feed solid meat to the most popular search engines on the planet. It’s safe to say that business blogging isn’t going anywhere. While blogging isn’t going away any time soon, it is constantly being changed in its total form.

Blogger 70

Blogger Engagement Advertising Engineering 70

Small Business Mavericks

MAY 4, 2011

Google Goes Local With Local Search » 3 Timeless Copywriting Techniques Ever wonder how effective copywriters manage to get people to click their links and read their content? You can follow any responses to this entry through the RSS 2.0 You can leave a response , or trackback from your own site.

Case Study 161

Case Study Press Release Small Business Adwords 161

Small Business Mavericks

APRIL 25, 2011

But 85% of your traffic is going to come from Google and Bing. If you are spending your time in just the reverse, then I’d say you’ve got it backwards. Don’t get me wrong. Social media is good. It’s fun. And you can generate traffic and sales from it. That’s SEM.

Small Business 161

Small Business Case Study Marketing Press Release 161

Small Business Mavericks

MAY 1, 2011

If you’ve claimed your business listing in Google Places, Bing Local, and Yahoo! A Web citation is any place off of your own website that mentions your business, web address, or Local business listing information without an accompanying link. So how can a non-link affect your search rankings?

Small Business 173

Small Business Real Estate Hubpages Case Study 173

Small Business Mavericks

APRIL 6, 2011

Did you think it was Google? Amazon’s reputation is not based on its brand or its products, which makes me wonder if Google would have ranked higher had product been a criteria. If you ask Forbes Media and Reputation Institute, Amazon is the most reputable company in the world today. Sorry, but the search engine ranked ninth.

Small Business 93

Small Business Reputation Case Study Press Release 93

Small Business Mavericks

FEBRUARY 6, 2015

This causes a problem with customers, and it causes a problem with Panda, the Google algorithm designed to filter out weak content. Michael Cottam recently took us on a journey in his Moz Blog post, “ Leveraging Panda to Get Out of Product Feed Jail.” How To Improve Poor Product Info. provide your own photos and measurements.

SEO 70

SEO Small Business Products Sites 70

Small Business Mavericks

FEBRUARY 3, 2012

It’s almost impossible to connect everything online at present, however, there is a lot that you could be doing that will make either (or both) your name and your brand more searchable, especially in Google. The end result could be far more exposure in the search results than you currently see.

Brands 101

Brands Content Reputation Social Networking 101

Small Business Mavericks

MARCH 28, 2011

A lot has been said of Google’s most recent algorithm change, which was designed to kill the content farms. Google has always tried to control the spam. Some people say it’s Google’s policies that have created the spam market. » Ode To Spam: Is It All Your Fault? They call it the farmer update.

Case Study 79

Case Study Press Release Small Business Adwords 79

Small Business Mavericks

APRIL 1, 2011

I like how Jonah talks about the difference between Google and Facebook. Google is about information. Tags: facebook , google , Social Media , Viral Marketing This entry was posted on Friday, April 1st, 2011 at 9:12 am and is filed under Viral Marketing. On Facebook, however, it’s about showing people who you really are.

Marketing 93

Marketing Case Study Press Release Small Business 93

Small Business Mavericks

APRIL 20, 2011

You can follow any responses to this entry through the RSS 2.0 You can leave a response , or trackback from your own site. One Response to “Who Profits From Social Media?&# GrassRoots says: April 20, 2011 at 6:28 pm #dm2 Who Profits From Social Media?

Social Media 156

Social Media Small Business Case Study Press Release 156

Small Business Mavericks

MAY 3, 2011

You can follow any responses to this entry through the RSS 2.0 You can leave a response , or trackback from your own site. 3 Responses to “Should You Post To Twitter Daily?&#

Small Business 156

Small Business Twitter Case Study Press Release 156

Small Business Mavericks

APRIL 15, 2011

It could just as well be “The Surest Way To Earn Fans.&# Truly, that’s what the goal is – to earn your fans. You can follow any responses to this entry through the RSS 2.0 You can leave a response , or trackback from your own site.

Case Study 156

Case Study Press Release Small Business Adwords 156

Small Business Mavericks

APRIL 12, 2011

You can follow any responses to this entry through the RSS 2.0 You can leave a response , or trackback from your own site. 2 Responses to “Do Your Headlines (Get The) Click?&# BizLaunch says: April 12, 2011 at 11:50 pm Do Your Headlines (Get The) Click?

Case Study 156

Case Study Press Release Small Business Adwords 156

Small Business Mavericks

APRIL 22, 2011

You can follow any responses to this entry through the RSS 2.0 You can leave a response , or trackback from your own site. 3 Ways A Blog Helps You SEO-Wise | Small Business Mavericks [link] Log in to Reply Leave a Reply Click here to cancel reply.

Small Business 168

Small Business SEO Case Study Press Release 168

Small Business Mavericks

MAY 7, 2011

You can follow any responses to this entry through the RSS 2.0 You can leave a response , or trackback from your own site. One Response to “Types Of HTML 5 Content&# Caroline Melberg says: May 7, 2011 at 12:29 pm Types Of HTML 5 Content – Since 1998, the widely accepted generation of HTML in use has been HTML 4.

Small Business 150

Small Business Types Content Embedding 150

Small Business Mavericks

APRIL 8, 2011

You can follow any responses to this entry through the RSS 2.0 You can leave a response , or trackback from your own site. 2 Responses to “Should You Use A Ghost Twitterer?&# Caroline Melberg says: April 9, 2011 at 12:32 am Should You Use A Ghost Twitterer?

Twitter 150

Twitter Case Study Press Release Small Business 150

Small Business Mavericks

MARCH 19, 2011

Having a YouTube channel is only one of them, but it’s a powerful one. This entry was posted on Saturday, March 19th, 2011 at 10:28 am and is filed under Video Marketing. You can follow any responses to this entry through the RSS 2.0 You can leave a response , or trackback from your own site.

Small Business 150

Small Business YouTube Real Estate Case Study 150

Small Business Mavericks

FEBRUARY 1, 2011

Who’s The Bad Guy, Google Or Bing? For instance, five years ago, if the majority of searchers looking for information on small business marketing were to Google “small business marketing&# , then that would have been an important keyword then to target if you wanted to drive search traffic to your website.

Case Study 98

Case Study Press Release Small Business Adwords 98

Small Business Mavericks

APRIL 17, 2011

You can follow any responses to this entry through the RSS 2.0 You can leave a response , or trackback from your own site. One Response to “Are You A Business Or A Media Company?&# GrassRoots says: April 17, 2011 at 6:24 pm #dm2 Are You A Business Or A Media Company?

Company 142

Company Wiki Case Study Press Release 142