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Use 4×5 Creative for Feeds

Jon Loomer

This takes up more real estate, which could make your ads more effective. Facebook and Instagram mobile feeds, Instagram profile feed, and Video feeds could all benefit from the 4×5 aspect ratio. If you upload a 9×16 video, it may appear as 4×5 in the feed. When you click it, it will open (nearly) full-length.

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Instagram Tests New Elements to Feed into More Enclosed Group Sharing

Social Media Today

More IG users are engaging in private groups, and Instagram's looking to feed into that behavioral shift.

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Instagram Tests New ‘Nearby’ Feed for Stories

Social Media Today

The new feed could help to highlight local businesses.

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Facebook Renames 'News Feed' to Just 'Feed' to Avoid Potential Confusion

Social Media Today

The change will not change how the Feed works, nor have any impact on the Feed algorithm.

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LinkedIn Tests Dedicated Video Feed

Social Media Today

Video is set to get more focus in the professional social app.

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Instagram Updates Feed Algorithm to Prioritize Original and Emerging Creators

Social Media Today

If it can accurately detect and recommend original posts, that could be a major win for both creators and users.

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LinkedIn Tests New Dedicated Video Feed

Social Media Today

Video is set to get more focus in the professional social app.

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