Remove Feed Remove Klout Remove ROI Remove Social Media
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Know What’s Working on Social Media: 26 Free Social Media Analytics Tools

Buffer Social

We’ve refreshed this post for 2017, check out the latest and greatest social media analytics tools below. Where do you turn for meaningful stats on your social media marketing ? I’m grateful for the insight from some truly incredible tools that help make sense of the actions I take on social media.

Analytics 111
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6 Critically Undervalued Social Media Success Metrics

Convince & Convert

People who say social media isn’t measurable aren’t looking very hard. The truth is that there are at least 25 viable metrics you can use to evaluate the success of your social media efforts. Here are the 6 critically undervalued social media success metrics. Daily Story Feedback. Inbound Links.

Metrics 160
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Executive Engagement: Building Top-Floor Content for C-Suites

Convince & Convert

This group is extremely focused on ROI and the overall bottom line. Social media posts should highlight an outcome so they have a particular takeaway to immediately hone in on. Mine social media for topics. To that end, content should emphasize strategy over tactics. And, use multimedia.

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Post Case Study: Triberr Visits vs. Google Analytics

Kikolani

One of the more interesting, maybe even downright controversial aspects of social media is actually measuring results. While businesses focus on the ROI in dollars, bloggers focus on the ROI in traffic. It’s bloody difficult to track every bit of traffic from social media in Google Analytics!

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Fetching Friday – Resources Mashup & Canary Sky

Kikolani

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, freelancing, SEO, and social media on kikolani.com. My Blog Made Over 2 Million Dollars in Sales: How’s that for ROI – Some people say blogs don’t have a strong ROI. Social Media / Social Networking.

Mashup 113
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Social Pros 30 – Eric Schwartzman, Social Media Boot Camp

Convince & Convert

This is Episode 30 of the Social Pros Podcast : Real People Doing Real Work in Social Media. This episode features Eric Schwartzman , online social media training provider, entrepreneur and the best-selling co-author of Social Marketing to the Business Customer. The RSS feed is: [link]. Listen Now.

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Why Influence Mining is the Next Gold Rush | social crm | Social.

Convince & Convert

Raj Kadam is CEO of Viralheat , a social media listening platform (disclosure: I am a paid customer of Viralheat). JF : We’ve recently completed projects with Virgin America , Starbucks and CoverGirl where we emailed offers to customers based on their influence and Klout score within a particular topic.