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9 tips for designing TikTok marketing campaigns (and examples to show them in action)

Sprout Social

Since its launch in 2016, TikTok (formerly Musical.ly) has grown by leaps and bounds, quickly cementing its place among established networks like Facebook, Instagram, Pinterest and Twitter. Consider using analytics from your other social profiles (Facebook, Instagram, Twitter, etc.) Amplify user-generated content (UGC).

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Ultimate Guide to User-Generated Content

Later

User-generated content (UGC) is a killer asset for brands and businesses looking to grow online. . UGC is an affordable way to share high-quality content that generates sales for your brand — it’s the social media equivalent of a word-of-mouth recommendation! . UGC Best Practices #1: Be Original with Your UGC.

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Social Listening vs. Social Monitoring: How To Use Both in 2024

Hootsuite

Streams helped me track fan replies and mentions of the team across Facebook, Instagram, YouTube, and X. Within my social listening dashboard, I have streams monitoring hashtags like #ErasTourOutfits to find UGC to engage with and potential influencers to partner with. It can also improve customer engagement and brand reputation.

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How to Create a Social Media Strategy for Small Businesses

Later

In addition to sponsored posts, Instagram can also be an awesome platform for finding organic user-generated content (UGC) about your products or services. Sharing UGC is a great way to show your products in action, and can act as a valuable third-party recommendation for your brand. Looking to level-up your Facebook strategy?

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7 Tips for Staying on Top of the Social Wave

Direct Marketing Observations

We used to marvel at UGC, but what is it when large organization start to pass their content off as UGC? Know the difference between “real&# UGC and professional content. There’s a reason why Twitter is killing Facebook in CTR rates. They will blur the lines so much-you won’t know where the value lies.

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Top 7 Mentionlytics Alternatives For 2024

Keyhole.co

Highlights of this tool include: Track mentions across the web: Not just on social media platforms, but also forums, blogs, and websites. Platforms supported: Instagram TikTok LinkedIn Facebook YouTube Twitter Pricing: Keyhole has 5-tier packages with individual and small business ones starting at $63/month.

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3 New Trends in Retail Customer Acquisition

Pixlee

Considering that Facebook had more than 2 billion active users and Instagram had about 800 million monthly active users by the end of 2017, it’s practically impossible for retailers to remain successful without using social media. Simply posting advertisements on a platform like Facebook, however, doesn’t ensure success.

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