Why Transmedia Is The New Viral Gold For Influencer Marketing
The Realtime Report
MARCH 10, 2017
Writer and analyst Kevin Allocca works with YouTube trends. He tracks viral content and connects that content within the so called ‘viral planets’ of YouTube’s universe. Tastemakers [influencers] + Community Remixing + the Unexpected = Viral Gold. He studied digital and social media marketing at Inbound2014.
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