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6 Ways to Avoid Burnout as a Social Media Manager

Social Media Strategies Summit

For social media managers, being “always on” has long been a challenge of the job. Sprout research found almost two-thirds of social media professionals had experienced burnout in the previous three months , while two-fifths planned to quit working in social media within the next two years.

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Hootsuite Hacks: 19 Tricks and Features You Probably Didn’t Know About

Hootsuite

Hootsuite has all sorts of hidden gems and neat ways to save you time and increase your brand’s social ROI. The main problem is that there are so many Hootsuite hacks it’s hard to know where to start. Bonus: Download our free, customizable social media calendar template to easily plan and schedule all your content in advance.

HootSuite 140
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How to Use TikTok for Business: A Step-by-Step Guide

Hootsuite

Follow the lead of the big brands who are already optimizing the potential of TikTok, and tap into trending topics and hashtag challenges, experiment with TikTok live streams , or play around with editing tools and trending sounds to create high-energy short-form videos that represent your business. How to use TikTok for business.

How To 143
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45 of the Best Social Media Analytics Tools

agora pulse

How do you measure your brand’s progress on social media and make sure you’re on track to reach your marketing goals? With the right social media analytics tools, you can collect and evaluate meaningful data and help your company or clients make smarter decisions. Social Media Analytics Defined.

Analytics 179
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The 6 Best Instagram Analytics Tools (And Metrics You Need to Track)

Hootsuite

Instagram analytics tools aren’t just feel-good graphs and vanity metrics: they’re the best way to see if all the time, energy, and budget you spend on the platform are, you know, worth it. Tracking Instagram analytics is how everyone from micro-influencers to global brands get the data they need to see what resonates with their audiences.

Metrics 145
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Social Media Guidelines for Healthcare Professionals [Tips + Free Template]

Hootsuite

TL;DR: Social media guidelines include things like tips, tools, and best practices. Social media policies cover rules and repercussions. Social media style guides define how to sound and look like the brand. Why are social media guidelines important for healthcare employees?

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A Free Social Media Proposal Template to Help You Win Clients

Hootsuite

A great social media proposal is a key tool for any social media marketer. Whether you’re a freelance social media professional or you work at an agency, you need to understand how to use a proposal to build business. How to create a winning social media proposal.

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