Mon.Mar 26, 2012

Trending Sources

Generation Y – Reinventing the Way We Communicate

SocialFish

Whether our predecessors (or even us!) like it or not, this method of communication is no longer a trend, but a solid means of interaction. Quick Facts: Generation-Y spends at least three hours online each day (this doesn’t include time on our smartphones…yikes). We are extremely adaptable. Webinars are a prime example of a missed opportunity. Offering Mobile E-Blasts and Web Events.

Module 143

Think Before You Tweet

Jason Yormark

It never ceases to amaze me how many people (mainly professional athletes and celebrities), communicate on social media platforms so carelessly.  I think it’s great that many of these folks are using these channels to connect with their fans and provide glimpses into their professional lives. However do these folks not realize the power of their words when they reach so many? Take the latest case. Antonio Cromartie of the New York Jets tweets when learned of landing Tim Tebow: We don’t need Tebow. We sell out every home game let him go to Jacksonville Tampa or Miami. Social Media

Apple Should Not Buy Twitter

Spin Sucks

I was just reading a GigaOm article titled, “ Should Apple Buy Twitter? ” It likely comes as no surprise to you that I’m shocked Twitter is still around. While I love it and spend a good amount of time on it, I have no idea how they’re surviving. Yes, they were just valued at $9 billion. Yes, they have tons of funding. Did we not learn our lesson in the dot com bubble?

Apple 90

Facebook Privacy & Employers: 5 Must-Reads

Firebelly

Here are 5 must-reads related to Facebook privacy and employers that we don’t want you to miss. Facebook Privacy Debate a Passionate One. By Christina DesMarais Employers who ask job applicants for the passwords they use to log in to Facebook are going overboard. Such a practice is being condemned, and rightfully so. The Great Facebook-Employee Password Nonissue. Holder Jr.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

More Trending

Choosing your keywords for SEO

Puzzle Marketer

Before you start making radical changes on your website, in an effort to rank higher in the search engines, you first need to decide what keywords you’re going to rank for. There are two types of keywords. Short-tail and long-tail keywords. Short-tail keywords are the most popular, most searched, and therefore most competitive.  These are less popular because they are more niche.

SEO 43

Marketing Philosophy (It's Squiggly Too)

Twist Image

This is how I think. or, rather, how I'm thinking about things today. I'm a big fan Chris Taylor over at Actionable Books. He does some of the best and most interesting in-depth conversations with some of the business world's biggest thinkers. I was truly flattered that he wanted to sit down with me the day after The Art of Marketing event in Toronto earlier this month. Here it is: "Squiggly Careers = Happiness" with Mitch Joel. "Squiggly Careers = Happiness" with Mitch Joel from Goose Educational Media inc. on Vimeo. business book. chris taylor. content. ctrl alt del.

They want our Facebook log-in info! Run away!

Socialized

The latest social media kerfuffle is over news that some employers are requiring job candidates to disclose their social networking log-in credentials.  (Shel Shel Israel does an excellent analysis and summary of the fine points of this story, so I won't do that here). Foregoing a discussion about why employers would need this

Social Media and Disability

Engaging Brand

More and more the elderly and people with disabilities are embracing social media. With this in mind there are initiatives to make the web more universally accessible. Whether or not these initiatives will be effective is debatable, but it’s clear that social media technology can be used for more than just meaningless status updates – it can actually accommodate meaningful community. Common Myths about Web Accessibility and the Disabled. · The Disabled Are Not Web Users – For starters, the most obvious myth is that disabled people don’t use the web. This couldn’t be further from the truth.

A World Gone Social

Learn how companies must adapt to survive.

Why Small Businesses Need To Foster Good Customer Vibes

Small Business Mavericks

Is SEO still relevant? Some would argue that search engine traffic is becoming too difficult to target and that the current algorithms have made it harder for small businesses, particularly new small businesses, to rank well. would argue differently. Search engines are slowly moving away from the traditional signals used to rank web pages and moving more towards the social connections that businesses make. If anything, this should favor small businesses – after all, how many big business CEO’s can you chat with online? They are also in a position to respond personally to any issues.

Social Media Impacts The Trust of People Not In Our Digital Networks

Diva Marketing Blog

Sometimes the smart people can be the most naive when it comes to social media and social networks. In the post I wrote on employee personal branding  I offered the premise that an employee's digital personae will likely be affilated with their employee's brand during, as well as after, employment ends. As adults we learn best from peer-to-peer interaction. She was angry. She felt betrayed. She

Importance of Storytelling in Social Media

Mindjumpers

Tweet An aspect of social media that is often overlooked,  is its role in the evolution of storytelling. Social media have made us all to storytellers. Telling a story about ourselves through social media plays a crucial role not only the way others perceive us, but also, interestingly, how our own lives are preserved. We have already elaborated about it on our blog. Brands using storytelling.

How to Overcome the “I Wish” Mentality and Start a Blog

ProBlogger

This Guest post is by Adarsh Thampy of Conversionchamp. wish I started my blog a long time back when there was a lot less competition. wish I was able to write great content from the start. wish I had the money to purchase hosting and set up a self-hosted WordPress blog. wish, I wish, I wish… How many of us have wished for something like this in the past? Or, worse yet, is still wishing for things to happen just like that? know I have. And I bet a lot of you have wished for something similar as well. The problem with the “I wish” mentality. Yeah, you heard me right. Nothing!

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Social Media and Disability

Engaging Brand

More and more the elderly and people with disabilities are embracing social media. With this in mind there are initiatives to make the web more universally accessible. Whether or not these initiatives will be effective is debatable, but it’s clear that social media technology can be used for more than just meaningless status updates – it can actually accommodate meaningful community. Common Myths about Web Accessibility and the Disabled. · The Disabled Are Not Web Users – For starters, the most obvious myth is that disabled people don’t use the web. This couldn’t be further from the truth.

5 Epic Blogging Lessons Learned from Parenting Five Rowdy Kids

ProBlogger

This guest post is by Ruth Zive Ruth Zive Copywriting. Most of my readers and clients know me as a freelance copywriter and content marketing strategist. But the truth is, I’m operating under cover; my real identity is SuperMom to a brood of five rowdy children (including one that is a wee bit chromosomally enhanced ). I’m actually not that “super,” but I’m most certainly Mom, first and foremost. It’s a busy, messy, loud, hectic, demanding, and unbelievably rewarding job. Each of my five children has taught me valuable lessons that have informed all aspects of my life. Takeaway.

Cartoon of the day

Jeff Esposito

Cartoon of the Day non sequitur Pyramid Wiley Miller

2
2