Tue.Feb 10, 2015

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Branded Content: 6 Things To Remember before Publishing

Mindjumpers

'We all know that tight deadlines and a busy everyday life at the office can make you compromise or perhaps skip double-checking. Therefore, as a little help to content marketeers, we have made a small checklist. By following this you will hopefully avoid too many major mistakes. Make sure all content is relevant to your business. Just as all your other marketing efforts should support your overall business objectives, each piece of content should aim to meet specific subgoals that flow into hig

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Half the SEO Techniques Used 5 Years Ago Are Now Spam

Bill Hartzer

'Wow, how times have changed. The search engine optimization industry has changed. And I bet it will continue to change and evolve as it has been over the years. Did you know that half of the search engine optimization techniques that were used only 5 years ago (maybe even 3 years ago) are now considered to be spam? Most of those SEO techniques are now listed in Google’s Webmaster Guidelines as being unacceptable.

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It’s Time to Own Your Social Community

Convince & Convert

'The days of the leased social community are fading, and it’s time to re-embrace owned social. Before the rise of MySpace and Facebook and Twitter and Tumblr, the “original” social media was created in the unglamorous yet impactful world of discussion boards and forums. Some of these online conversation venues were organized by and for hobbyists, such as KarateForums.com and many others owned and operated by my friend Patrick O’Keefe.

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Is Native Advertising “The Only Online Advertising”?

Small Business Mavericks

'I ran across an interesting statement in Liv Longley’s post on Search Engine Journal. Her list of 3 Digital Marketing Trends That Will Start in 2015 reads like this: Video and image-based marketing will be very important — unless your particular audience is very interested in words over pictures. Mobile is how we get online most of the time — sites and outreach must be mobile-friendly and consistent.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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9 Tried-and-Tested SEO Strategies for 2015

Writtent Blog

'Sound SEO strategies lead to online success and business growth, but with the web and search engines constantly evolving, it can be hard to know what those are. To complicate matters, there’s a lot of misinformation out there. The solution is pretty simple, though: keep abreast of changes and follow industry best practices. In case you haven’t been doing that, here’s a list of nine things you can start implementing today that will increase your traffic , leads, and conversions, as well as enha

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How to Build an Efficient Social Media Workflow to Increase your Traffic

ProBlogger

'Recently I shared a video on my Facebook page about how I structure social media updates each week. I have been asked frequently about how much content to share, what times to share, and what I do personally for each of my sites. I take a pretty proactive approach on the Digital Photography School Facebook and Twitter feeds, ensuring there’s a broad range of new and old content across timeslots that work for our audience.

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The Best Content Marketing on YouTube: Get Inspired!

Devumi

'The best content marketing on YouTube is done by such a wide range of brands that it goes to show that nearly anyone can find a video marketing angle. This article is going to look at a number of the top content marketing on YouTube channels so that you can find some inspiration for your new channel, or freshen up an old one. For this list I’m going to omit brands that are visual already: Sony, Disney, Nintendo – it would be pretty cheap of me to list brands that are so closely linked to

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33 Ways Your Social Media Plan Will Make You More Successful

Convince & Convert

'You already know a social media plan can really help you share your content and connect with your audience. In fact, a solid social media plan helps us at CoSchedule get 31.5 times more traffic than if we would just share our content once and forget about it. So how can you actually build a social media plan that works for you? Here are 33 ways you can do just that: With Great Content Comes Great Responsibility “With great power there must also come—great responsibility,” Peter Park