Adam Sherk
JULY 23, 2013
'The standout tag for Google News has been around for a couple years now but many news publishers are still uncertain about it. The questions I’m asked most often are how and when to use it, how well it works and if it is worth putting in the time and resources to support it. Does the standout tag actually work? Yes it does, but only so often.
Webbiquity SMM
JULY 23, 2013
'Editor’s note: a version of this post originally appeared on ChamberofCommerce.com. Given that more than 90% of both business-to-business and local consumer purchases now begin with online search, search engine optimization (SEO) has become essential for business success. Little wonder then that two-thirds of small to midsized-business owners plan to increase SEO efforts this year.
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The Social Media Incubator
JULY 23, 2013
'The best way to generate sales and leads online is to position yourself as a subject matter expert – we call this, “ Social Authority. ” Of course, there are several ways you can do that. Here are three ways you can become an expert in your niche while generating a lot of leads and sales for your business: Become a blogger – You may be sick and tired of hearing about blogging, but you have knowledge and expertise.
Small Business Mavericks
JULY 23, 2013
'When Facebook introduced sponsored posts, people got upset. Understandably so. Businesses started their Facebook pages with the understanding that their followers would see their posts, then Facebook announced that only a certain percentage (a small percentage) of a page’s followers would see those posts. If you wanted all of your followers to see them, then you had to pay.
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ProBlogger
JULY 23, 2013
'This is a guest contribution from Adam Connell, blogger at Bloggingwizard.com. If you write or publish a blog, you’ll inevitably experience the gut-wrenching feeling of content theft at some point in the life of your blog. It’s not fair but it’s now just part of the world of online content. What can you do to protect the content you slaved over?
Convince & Convert
JULY 23, 2013
'Image via BigStockPhoto.com. Over the past year, there has been a lot of venom thrown at display ads: people are saying that they don’t work on desktop and that they won’t work on mobile devices. Even the creators of display ads are piling on the hate. Although display advertising has room for improvement, there are many people who see its effectiveness, as evident by the fact that display advertising made up a large chunk of the nearly £5.5 billion the UK spent on online advertising last
Twist Image
JULY 23, 2013
'Every brand you like online ( Amazon , Facebook , Google and more) are monitoring your every move. Are you creeped out? They''re monitoring you for many reasons. Some are doing it to better understand if what they''re creating works, in terms of how you view, click, touch, move and share through a digital experience. Others are tracking you to better understand how one piece of content leads to another.
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