Mon.Nov 06, 2023

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Promote Facebook Groups with Ads in Meta Ads Manager

Jon Loomer

Meta advertisers have long asked for the ability to promote Facebook groups with ads. For whatever reason, that ability has never existed. Instead, advertisers found workarounds to accomplish the same thing. That is changing. Meta is rolling out built-in solutions for promoting Facebook groups within Ads Manager. Here’s an overview of how it works… Create a Campaign to Promote a Facebook Group Start by using the Engagement objective.

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X Adds Notifications for Posts With a Community Note

Social Media Today

Community Notes continues to improve, but will it ever reach the levels that Elon envisions?

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Custom Events Aren’t Updating

Jon Loomer

Why aren’t your custom events updating? I’ve been hearing from advertisers who aren’t getting reporting for their custom events. They’ve been using these events for months or years, and they just stopped populating. The reason why those numbers stopped is the same reason why other advertisers can’t add a column for it or use it as a conversion event.

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Talkwalker Unveils Next Generation of Social Listening

Bill Hartzer

Talkwalker, a leading consumer intelligence company, has launched the Next Generation of Social Listening. This cutting-edge solution not only streamlines the social listening process but also dramatically reduces the time analysts spend on it, marking a significant leap in the industry. The innovative features being introduced by Talkwalker are set to make social data more accessible and actionable for everyone, all while maintaining the highest standards of accuracy and relevance.

Data 102
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Short-Form Video: The Secret to Standout Influencer Campaigns

Ignite Social Media

Influencer marketing continues to be an essential part of most social media strategies. When done right, influencer campaigns can help raise brand awareness, improve engagement, and drive conversions. In this video, Senior Production Managers Courtney D’Aiuto and Susan Flower discuss the power of short-form video and show successful influencer campaigns we’ve worked on.

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Teen Interest in Entrepreneurship Spurred by Social Media Influencers

Bill Hartzer

A recent survey conducted by Junior Achievement USA in partnership with EY has shed light on the aspirations of today’s teenagers, with a staggering 76 percent expressing a likelihood to consider entrepreneurship as a career path. The survey, conducted by Big Village from October 10 to October 15, 2023, reached out to 1,003 teenagers aged 13 to 17, revealing intriguing insights into the entrepreneurial spirit of the younger generation.

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Guy Kawasaki Interview on His Latest Book – APE

Writtent Blog

You know there are people who just enter the room and the atmosphere changes. You feel their energy, feel their attitude to life, feel their wisdom and strength. I got a chance to sit down and talk to such a person. Lights on. Guy Kawasaki. Venture capitalist, entrepreneur, a former evangelist at Apple and the author of 12 books now. Meet his new creation – Ape: Author, Publisher, Entrepreneur – How to Publish a Book.

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Social Selling Benefits: 7 Reasons You Should Be Doing It

Oktopost

We have news for you–social media is no longer a useful tool restricted to marketers. Sales teams across the globe are now cashing in on its success with the advent of social selling. Social selling isn’t just another sales tactic gaining some momentum – it’s the future of B2B sales. With social selling , sales teams can harness the potential of social platforms to reach and exceed their sales quotas by leveraging relationships, engaging prospects, and tapping into a broader audience for increa

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Former Billionaire Whitney Wolfe Herd Out As Bumble CEO

Forbes Social Media

Bumble cofounder Whitney Wolfe Herd will step down as the dating app company’s chief executive, the firm announced on November 6th.

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11 Places to Find Scroll-stopping Instagram Templates for your Posts, Stories, and Reels

Buffer Social

When it comes to curating a cohesive brand and an aesthetic Instagram feed, templates are a marketer/creator/business owner’s best friend. Because, let’s be honest: who has a brilliant designer or video editor on hand to expertly craft every single post, Story, or Reel you need to grow on Instagram ? Here at Buffer, we’re a small Marketing team that doesn’t!

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.