Tue.Jan 15, 2013

Trending Sources

Teens Prefer Tumblr Over Facebook

The Realtime Report

Tumblr is more popular than Facebook among young social media users, according to a recent survey by Posterous co-founder Garry Tan. Out of an impressive field of social sites – including Facebook, Twitter, Instagram, and Snapchat – Tumblr was the favorite social network for the two age groups surveyed, ages 13-18 (teens) and 19-25 (young adults).

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For Global Success: 9 Reasons Why Localization Is Key [Infographic]

Mindjumpers

When it comes to traditional media, brands know the value of doing local promotion. But when it comes to marketing activities on Facebook, brands still focus on global content and don’t see the importance of local activation. Localization – the trend of 2013. Localization is pointed out to be one of the big trends in 2013. Conversations that will help build a stronger brand globally.

Think Like Zuck: 5 Secrets of Success of Facebook’s CEO Mark Zuckerberg

Techipedia: Tamar Weinberg

This is a guest post by Ekaterina Walter. There can be few companies that have become part of so many people’s daily lives in such a short space of time as Facebook. Since 2004 it has grown to over one billion users globally, with over half of those logging on daily. What can we learn from founder and CEO Mark Zuckerberg’s incredible journey, and what are the keys to his success? Passion. Purpose.

The Convergence of Search and Social Part 3 – SEO

Josh S Peters

Search Engine Optimization (SEO) has been around as long as search engines. Over the years it has changed dramatically and now we have social media activity influencing search results in all of the major search engines. When it comes to the convergence of search and social the main layer involved (at least for right now) is the bottom layer. Accessible, Quality Content. Our brains work on keywords.

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A World Gone Social

Learn how companies must adapt to survive.

More Trending

Great Design Removes Technology

Twist Image

Pushing that idea further: great design removes technology. Great design removes all friction. Here's my thinking: we have finally arrived at this magnificent moment in time when technology has removed the technology from technology. No, that is not a typo. Go back and re-read that sentence again. Great design, strong user interface and better technology is making all of our devices simple to use.

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Stop, Look and Listen

Waxing UnLyrical

I don’t know if it’s acceptable to wish you a Happy New Year when we’re two weeks into 2013, but seeing as how I haven’t talked to you in 2013, I think it is. So Happy New Year! Is it a good one so far? You’ll recall that before we left 2012, I told you I was going to India for a long overdue trip home. have no words. It makes me ill just to think about it. At the sky.

comScore December 2012 Search Engine Rankings

Bill Hartzer

Every month about this time comScore releases the search engine rankings data, and I try to remember report it here. These are not the actual search engine rankings that you see when you search at a search engine, which are constantly changing. Think of this more as the “market share” for the search engine industry. comScore, Inc. search marketplace. percent (up 0.1 percentage points) and Yahoo!

Have you the 5 R's in Place for Social Marketing

Engaging Brand

How to start social media marketing can feel overwhelming. Often I deliver business presentations on using social media, but I always start with the foundations. Without the foundations in place your social media, without understanding what is social media marketing.then your activity will not necessarily deliver the results you were expecting. Social marketing is simple. It recognises two things.

Drive Toward Social Intelligence Maturity

Propelling your organization to new levels of social intelligence skill and application is essential for maximizing the value of your listening and monitoring efforts.

Facebook Announces Facebook Graph Search

Bill Hartzer

In a private, non-publicized press conference held at Facebook’s headquarters in Menlo Park, Californian, Mark Zuckerberg announced the new Facebook Graph Search , a way to search for things you might like based off what your friends think. The project is still in beta. You can learn more about Facebook Graph Search if you go to https://www.facebook.com/about/graphsearch. Social Media

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Measuring Social Media ROI

Akamai Marketing

Stay Akamai: Phew! Here we go another year. Another year of measuring social media ROI. I’ve kicked off a couple with some easy to use, downloadable templates for strategy and KPI. But I really should have done this post before those two. Because first, we should dispel some myths about measuring social media ROI. Then we can get down to business. Myth #1: Invest nothing. Reap returns.

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If You’re Looking Content Creation Moments Are Everywhere

Convince & Convert

Ann Handley, MarketingProfs @marketingprofs. Ann Handley , Chief Content Officer at MarketingProfs and co-writer of Content Rules , joins the Social Pros Podcast  live from the New Media Expo in Las Vegas this week to discuss the on-going visual renaissance, leaving the “person” out of “personable” in social, and the struggle to keep the customer first. Listen Now.

The Experts’ Views on Content Marketing

ProBlogger

This guest post is by John Abrena of As the Ghost Speaks. There have been a lot of discussions about what works in the realm of online marketing. Many say that massive link building and the quantity of links still matter, while others focus on optimizing their website to its fullest. But after Google’s Panda update, there seems to be a talk of a “new” type of marketing which focuses on content.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Social Media Job Opening: Social Media Manager in Dallas Texas

Bill Hartzer

Here at Standing Dog , we have a job opening (an immediate need) for a social media manager. If you have lots of great experience managing social media accounts in the Travel, Real Estate, and Entertainment industries, then you might be interested in applying for this open position. Here is the official job description. You can get in touch with me for more information or apply through LinkedIn.

Triple Your Traffic by Guest Blogging for Backlinks [Case Study]

ProBlogger

This guest post is written by Joseph from GuestBloggingTactics.com. Guest blogging is all the rage now; it’s easily the #1 marketing technique used by both individual bloggers and online corporations. Unfortunately, most people are seeing guest blogging to be different from what it was originally painted to be. It’s no longer the sure-fire, high-traffic formula. But it no longer works that way.

Discover the Words You Use to Describe Me

Ari Herzog

This is a screenshot of words you use to describe me on Twitter lists. Font size equals frequency; more people equate me as a social media professional than a marketing professional or someone who lives in metro Boston, and this is why social and media are the largest words. Do you think my online reputation is accurate? Do you connect me with these words or with other words? ” 2. You are.

Check us out on Pinterest!

SocialFish

Did you know we have a “SocialFishy Stuff” board on Pinterest ? Check it out for our collection of the best infographics from around the interwebs! Just be warned, there’s no need to follow either me or Lindy unless you want to see her housewares, fashion and cats boards and my travel, ink, beach and soccer boards. Got any good infographics? Content Strategy SocialFish News

The Smart Marketer's Guide to Social Media Management

Engaging in social media isn't an option anymore. So if you're going to do it, you want to do it well.

Why Have A Facebook Store

Small Business Mavericks

More and more, e-commerce is moving off the traditional onsite store front and moving into social media. Facebook already has several storefront apps, but Constant Contact is recommending another one. Many SEOs and Internet marketers have for years cautioned online merchants about setting up a sales channel apart from their own websites. To be sure, there are dangers in doing so, but there are big pluses as well. I’m not suggesting that you should replace your website. Actually, I’d recommend that you add an outpost. Keep your main e-commerce channel, but add another one.

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Cartoon of the day

Jeff Esposito

Cartoon of the Day

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