Augmented Reality: Budweiser Uses Blippar To Power Campaign Designed To Generate “Smiles”
The Realtime Report
JULY 20, 2012
market, and Budweiser is one of the first brands to take advantage of it. In a new campaign that incorporates NASCAR driver Kevin Harvick, Budweiser is building AR technology into its packaging and marketing materials to let fans create unique, engaging experiences around the brand. I had a ton of fun doing that.).
Let's personalize your content