Delicious Examples Lijit Mobile 
Techipedia: Tamar Weinberg
MAY 12, 2010
Granted, this is an extreme example, but it’s based on the cumulative scenarios I’ve faced when dealing with agency clients in recent years, I think that it’s based on some sort of deep-rooted psychological misgiving. And the more intricate your external efforts become, the more social, mobile, and interactive your website must become.
Techipedia: Tamar Weinberg
JANUARY 28, 2010
Here are seven video examples that have become viral phenomenons in their own right. It’s why T-Mobile succeeded with a flash mob. 12484 SUBSCRIBERS FOLLOWERS Lijit Search Read more about The New Community Rules Get Techipedia on your iPhone or iPod touch! Identifiable Do something that other people can relate to.
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Techipedia: Tamar Weinberg
FEBRUARY 22, 2008
To take two examples: people complain about an issue to an important newspaper prompting them to push the issue into the mainstream, or if a TV station covers an event, that becomes an important topic. A great example, one that recently affected me: A mobile phone manufacturer, called HTC, released a phone that had sub-par video performance.
Convince & Convert
SEPTEMBER 20, 2010
Tom Webster theorizes this may be due to Twitter’s functional similarity to text messaging, as several studies have shown Black Americans use the mobile Web at rates roughly double that to non-Hispanic Whites. For example @shitmydadsays (0 engagement account) – @jetblue and @groupon (low level engagement).
Techipedia: Tamar Weinberg
JANUARY 5, 2010
The article has examples of how social media worked too. How to Make Social Media Work for Non-Consumer Brands (Mashable): This is a good B2B social media article which is chock full of examples. David Armano suggests to study out the candidate first; they shouldn’t just be focused on Twitter, for example.
Techipedia: Tamar Weinberg
MAY 5, 2010
Share the 10OFF discount code for everyone, for example. The EA Mobile Human Tetris project takes you to a Facebook application where everyone participates in a game of Tetris. Hootsuite , for example, has multiple tabs that highlight their social involvement elsewhere on the web. What if you want to offer 10% off?
Techipedia: Tamar Weinberg
MARCH 17, 2010
He also gave a simple example of how to measure Social Media ROI: What you really want to know when measuring Social Media ROI is how much money each incoming warm lead is worth. Here’s a great example: Many Yelp reviews are taken down within a few days of being posted. Put them to good use! Ever wonder why?
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