Techipedia: Tamar Weinberg
MARCH 4, 2010
I personally learned about Roger Smith Hotel at a social media conference and was told that it’s the place to be. The word of mouth has traveled, because Pamela Slim learned about the hotel from Jonathan. If you’re constantly broadcasting and not building bridges, your social media engagement will only travel so far.
Convince & Convert
SEPTEMBER 21, 2010
However, a lot of people making that news have created expectations and beliefs about social media that aren’t true. Social Media is Inexpensive False. As Charlene Li said recently, social media trades media cost for labor cost. Social Media is Fast False. So, it is inexpensive.
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Techipedia: Tamar Weinberg
JULY 29, 2010
Somehow, individuals forget along the way that costs accrue when considering the venue, food, exhibit hall, and the staff required on hand to run the event smoothly. After all, hourly consulting fees are typically much more costly than a “free lunch&# plus the travel time it took to meet up. Money makes the world go round.
Techipedia: Tamar Weinberg
MAY 5, 2010
There’s a cost to this, though. In both cases, you can build an app on your Facebook wall that will let you estimate your monthly renter’s/homeowner’s insurance costs or your mortgage. Let’s say you did something along the lines of what I do — social media consulting and strategy.
Techipedia: Tamar Weinberg
JULY 29, 2008
I was able to interview Dave, one of the brilliant minds behind the company and the game, and he has given some really great information about the viral marketing piece, including the costs and the execution. Tamar : How long did the actual execution of the game (filming, traveling, etc) take? Dave : Well, it’s hard to say!
Techipedia: Tamar Weinberg
MARCH 10, 2010
Even though there is a cost for entry for some of the best resources, the solutions were highly worthwhile, I explained. Some of the sites I recommend for educational materials include: Free Sphinn : Sphinn is an Internet Marketing social news site. Word travels. High costs don’t always translate to better quality.
Techipedia: Tamar Weinberg
JULY 8, 2008
The scope of marketing needs to be broadened in view of the new dynamics that have employees, customers and prospects engaged in conversations – horizontally, peer to peer, in some cases even in co-opetition situations. Doesn’t cost them much to assist others, and they reap many return benefits.
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