SocMed Sean

article thumbnail

Annual Social Media Budget Planning For Companies And Bloggers

SocMed Sean

Reducing your cost-per-sale or cost-per-lead – Sometimes the value in a new tool or resources is the fact that you can find new lead pools or generate sales for less money expended. Estimating The Increased Costs. If more resources will help you drive sales or leads, make the case.

Blogger 266
article thumbnail

[DIGITAL TIPS] Combining SEO And PPC To Advance Your Marketing Strategy

SocMed Sean

Sometimes, this makes it very difficult for small businesses and start-ups to develop persistent marketing strategies that meet customer expectations, while maintaining a sensible, cost-effective budget over a long period. The key thing to remember regarding PPC is it costs money.

SEO 239
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Pros And Cons Of Translating Your Blog Posts Into Other Languages

SocMed Sean

As an example, a while back I translated my top-performing blog post about issues with Facebook Messenger into this version of the post written in Spanish. The effort, cost, and potential negative impacts to your search engine rankings will probably not justify the minimal traffic increase.

URL 235
article thumbnail

Pinterest interest? 5 Reasons It Should Stay In Your 2022 Marketing Strategy

SocMed Sean

It can result in 63% lower cost-per-click and up to 96% more engagement, leading to more conversions. For example, in a Thanksgiving cookbook campaign, you might target viewers interested in “cooking,” “fall,” and “family gatherings.”. Pinterest gives marketers the ability to create custom target audiences.

Strategy 195
article thumbnail

Effectively Recruiting Top Performing Employees through Social Media

SocMed Sean

From online applications to active accounts on job sites like Indeed and Career Builder, to mobile-friendly career sites and social media presences— all of these are part of a larger HR strategy to reach a wider audience of potential employees without an extravagant addition to cost. Examples would be #LifeAtDisney or #sbuxjobs.

article thumbnail

Can Your Social Media Posts Negatively Impact Your Workers’ Compensation Claim?

SocMed Sean

For example, if you’re receiving workers compensation and are under doctor’s orders to minimize physical exertion, you definitely shouldn’t post any pictures, videos or comments about hitting the gym or playing sports. Being a bit more cautious about what you post is while you have a workers compensation claim is well worth it.

article thumbnail

Outsourcing Social Media – Is It Worth It?

SocMed Sean

In today’s economy, every company is always looking for new and more cost effective means of doing business. Take for example the situation we had recently with someone we asked to run one of our social media campaigns. Control Having social media in-house means you have complete control over what you do and when you do it.