Techipedia: Tamar Weinberg

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How to Cut Costs with Your Own Support Community

Techipedia: Tamar Weinberg

They entice higher brand loyalty by enhancing ‘insider’ status. Designating a community manager to monitor activity is a necessity, but that doesn’t mean your manager has to be involved in every conversation. Because WUGspace generates such great content, he plans to leverage it as a marketing tool in the near future.

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When to Thank Your Social Media Fans

Techipedia: Tamar Weinberg

Saying thank you is not only a vital “social” action in social media, but it’s also just plain good marketing. Add a personalized caption to acknowledge the conversation you had – like “Thanks to Maria and Tomoko from USC for stopping by on Tuesday. But it’s rare to see such fan love on Facebook and Twitter. Why is that? So thank them.

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The Great Social Media Traffic Debate: Niche or General Networks?

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Search Engine Optimization , Social Media > The Great Social Media Traffic Debate: Niche or General Networks? To help me in this quest for the truth I enlisted the help of a couple of my fellow online marketing and SEO buddies.

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When is Brand Evangelism a Crime? Exploring the Royal Caribbean.

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Opinion , Social Media , Viral Marketing > When is Brand Evangelism a Crime? Exploring the Royal Caribbean Promotional Marketing Strategy When is Brand Evangelism a Crime? Why not encourage the spread of goodwill?

Brands 133
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What Traits Define a Social Media Marketer?

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Interviews , Marketing , Opinion , Social Media , Websites > What Traits Define a Social Media Marketer? What Traits Define a Social Media Marketer?

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How a Small New York City Hotel Put Itself on the Map through.

Techipedia: Tamar Weinberg

Brian explains that “conversations are happening and it is up to me to either be part of them or not.&# Targeting an audience of social media heavyweights that frequently visit New York City is a really useful marketing strategy. Roger Smith has really penetrated a heavily saturated market, and they’ve done so with grace.

Hotels 245
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Triple Bottom Line Thinking for Social Media

Techipedia: Tamar Weinberg

This practice allows us to avert the shouting match and instead ensure a true dialogue by starting conversations around our clients, engaging with the right audiences, and enhancing what is being discussed. Client – It all begins here with a concept as old as commerce itself: balancing your client’s needs with what the market will bear.