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Social media personalization: The opportunity and risks to consider

Sprout Social

Consult data reports from trusted publications, survey your customers, collect competitor intel and sift through past social data. As one member of Sprout’s community, The Arboretum , put it, “With increasing amounts of data available, social marketers will focus on delivering highly personalized content to users.

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Why Influence Mining is the Next Gold Rush | social crm | Social.

Convince & Convert

link] Hot In Business Why Influence Mining is the Next Gold Rush | social crm | Social Media Consulting – Convince & Convert [link] [link] Tomas Kazemekas Why Influence Mining is the Next Gold Rush – [link] [link] spiral16 RT @jaybaer: Why Influence Mining is the Next Gold Rush [link] [link] David Spinks Interesting thoughts.

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Social Media Horror Story With A Happy Ending

Firebelly

We know retailers that monitor complaints for their competitors, then offering those customers immediate help. This is a major issue for retailers who have thousands of locations. . As their social presences grow (yippee – we hit a million fans!), Social media is easy for companies that produce soft drinks and TV shows.

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Sharing Is Caring (And Selling)

Twist Image

Once at the retailer's site, 53% purchased the product they learned about through their friend's comment. Thanks to Amazon and other online retailers, consumers have a baseline expectation that they will be able to share, discuss and debate whatever it is that you do, say and sell. A social business is a sharing business.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

I’m delighted to have had the chance to interview technology consultant and author Phil Simon about how technology and social media adoption is changing companies. As a consultant, you help organizations walk the tightrope of technology adoption and integration. I play a similar role in the social media arena.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

100 Tying Together Social Media and Corporate Social Responsibility | Guest Posts | Social Media Consulting – Convince… [link] [link] Top ? link] [link] WebPro360 And, it's not just about businesses 'tooting' their own horn.

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4 Steps to Drive Sales with a Social FAQ | Blogging and Content.

Convince & Convert

Kennedy 4 Steps to Drive Sales with a Social FAQ | Blogging and Content Creation | Social Media Consulting – Convince & Convert [link] [link] Terry L. Kennedy 4 Steps to Drive Sales with a Social FAQ | Blogging and Content Creation | Social Media Consulting – Convince & Convert [link] [link] Terry L.

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