Convince & Convert

FEBRUARY 5, 2010

Regarding comments about the search box location, I'm used to a left or central location on search engines (Google, Yahoo, etc.), Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. but a right-hand location on content sites.

Disqus 109

Disqus Social CRM Patterns Consultant 109

Convince & Convert

APRIL 20, 2010

Because of the specificity, it’s much easier to achieve a top 10 search engine ranking for long tail searches, and higher rankings = higher conversions. The Long Tail of a Blog – In Action Last month on Convince & Convert , 6,243 incredibly discerning folks visited from some sort of search engine query.

Hitwise 117

Hitwise Content Blogger Consultant 117

Convince & Convert

MARCH 4, 2010

Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. Ive founded 5 companies, and spent 15 years running digital marketing agencies. Ive worked with more than 700 brands since then, including 25 of the Fortune 1000. How can I help you?

Metrics 132

Metrics Strategy How To Tourism 132

Convince & Convert

MAY 27, 2010

What have you seen in the social media world lately that’s excited you? (I’m I’m psyched about the Kurrently search engine ). Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. Comment away! How can I help you?

Consultant 123

Consultant Metrics Social Media Social CRM 123

Convince & Convert

MAY 26, 2010

YouTube is the second largest search engine in the world, and yet video content continues to be under-leveraged. " @jaybaer [link] [link] Debi Davis "YouTube is the 2nd largest search engine in the world, and yet video content continues to be under-leveraged." The reviews business will be transformed by geo-location.

Social Media 135

Social Media Consultant Video Strategy 135

Convince & Convert

MAY 11, 2010

And if possible, I’d recommend having employees closest to the product (designers, engineers, product marketing, customer service) be the stars of the show, not executives or marketers. Digital Dandelion Take your written and video content, and spread it as widely as possible on the social Web. How can I help you?

FAQ 139

FAQ Content Consultant Social Media 139

Convince & Convert

JULY 28, 2010

If you have a search engine on your website, look at a report that shows what people type into that box. Make sure you’re not just shopping who you think your competitors are, but also who Google says your competitors are, based on search engine results. Internal search reports. How can I help you?

Social Media 150

Social Media Strategy Consultant B2B 150

Convince & Convert

APRIL 1, 2010

However, the photos in each location appear to be different, and the file names on Flickr are straight from the camera (tough to rank in search engines when your photo is named “CIMG1537″). Consistency and Leverage I didn’t start out looking to slam the Timberwolves’ social media program. How can I help you?

Social Media 120

Social Media Content Analysis Sports 120

Convince & Convert

SEPTEMBER 21, 2010

Last week, I was on a content marketing discussion panel (moderated by Jeff Rohrs ) at the ExactTarget Connections conference. At one point we discussed headline writing and what draws clicks within the social media content universe. I may run a similar analysis and rank my top posts by page views coming from search engines.

Social Media 142

Social Media Strategy Social CRM Consultant 142

Convince & Convert

SEPTEMBER 21, 2010

Socialmention.com is basically a social search engine, if the business name is unique it can be a good option. But, still, like any industry, I believe the vertical applications will ultimately win out over the all-purpose engines. That said there are some options. Businesses need to save time and get to the point quickly.

Social Media 157

Social Media Radian6 Strategy SM2 157

Convince & Convert

SEPTEMBER 8, 2010

gave up their search engine duties in U.S. And that’s why your social media strategy must be tools-agnostic. More from Convince and Convert Why Social CRM Needs to Be Less About the Social and More About the Customers Content Lessons Learned From 25 Popular Blog Posts Is Starbucks the Most Dangerous Competitor to Facebook?

MySpace 137

MySpace Facebook Social CRM Consultant 137

Convince & Convert

SEPTEMBER 23, 2010

Kurrently is a new, free real-time search engine that combines results from Twitter and Facebook in a simple, blazing fast format. I believe Kurrently has the potential to make Facebook a much larger player in the social CRM world, as companies can now instantly see just how much they are being mentioned on that platform.

Social Media 165

Social Media Strategy Engineering Social CRM 165

Convince & Convert

APRIL 22, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Social Media Too Big For Its Britches?

Social Media 129

Social Media Social CRM Loyalty Web 2.0 129

Convince & Convert

SEPTEMBER 21, 2010

But, again, it’s worth it, and it doesn’t cost as much as attending a conference on the West coast, paying for a magazine ad, or a TV ad, etc… so, when comparing options, I believe social media is inexpensive. link] Yvonne DiVita I disagree, a little bit, with #1 – social media is inexpensive.

Social Media 151

Social Media Strategy Consultant Web 2.0 151

Convince & Convert

MAY 19, 2010

This means the best kinds of marketing content need to be findable by Google (and the others), properly tagged, and optimized for search engines. However, that Facebook profile update is not inherently discoverable by search engines — creating a weakness for that tool. Content isn’t king, optimized content is king.

Social Media 139

Social Media Strategy Consultant Social CRM 139

Convince & Convert

APRIL 8, 2010

I've been thinking about making it my conference travel/presentation device. IPad is great for conference tweeting, and blog commenting (like this one). Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. Great post!

iPad 137

iPad Content iPhone Wireless 137

Convince & Convert

JUNE 3, 2010

I think what'll likely happen is publishers will work out some kind of data-sharing deal with Facebook – the promise of increased, pervasive social sharing activity on their sites is too attractive to pass up. It will be slow, and it will be messy, though. How can I help you?

Social Media 110

Social Media Strategy Consultant Social CRM 110

Convince & Convert

AUGUST 3, 2010

Make your content at least semi-friendly for search engines. And a search engine of it's own. It would be a giant spam engine. It would be a giant spam engine. Make your content at least semi-friendly for search engines. Facebook being a search engine , as mentioned in the comments, is unobjectionable.

Social Media 167

Social Media Facebook Marketing Consultant 167

Convince & Convert

AUGUST 3, 2010

Make your content at least semi-friendly for search engines. And a search engine of it's own. It would be a giant spam engine. It would be a giant spam engine. Make your content at least semi-friendly for search engines. Facebook being a search engine , as mentioned in the comments, is unobjectionable.

Facebook 167

Facebook Consultant Social Media Sites 167

Convince & Convert

SEPTEMBER 20, 2010

By way of comparison, that’s approximately the same size as the Asian American population, and you certainly don’t see the media coverage, software development, conferences, and general hullabaloo about marketing to Asians. The actual reach of Twitter is actually double the user base. Interaction.

Social CRM 147

Social CRM Twitter B2B CoTweet 147

Convince & Convert

SEPTEMBER 21, 2010

All In One SEO Pack Like many bloggers, I utilize the excellent All in One SEO Pack plug-in to optimize posts for search engine rankings. Authority Labs By far my favorite tool for tracking search engine positioning, Authority Labs shows you at a glance whether you’re #4 or #40 in Google, Bing and Yahoo! How can I help you?

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

Convince & Convert

AUGUST 25, 2010

In 1999, Yahoo had 67% of the search engine market. The search engines know what we are searching, FB with the like button knows where our loyalty stands so it makes sense that a brand will take a risk and develop their own network. Unapologetic intrusiveness, warmly invited by the customer because the perceived value is high.

Facebook 144

Facebook Yahoo Collaboration Social CRM 144

Convince & Convert

APRIL 27, 2010

I'm presenting at a leadership conference (of engineers) this weekend and one of the points I will try to make is that “Information isn't boring by accident. link] jaybaer Preach it to those engineers Jon! link] jaybaer Preach it to those engineers Jon! You make it that way.&# Thanks for sharing.

Social Media 133

Social Media Strategy Airlines Types 133