Social Media Strategery

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What Kind of Impact Has Social Media Had on Your Organization?

Social Media Strategery

Development Social Media What Kind of Impact Has Social Media Had on Your Organization? While there’s no shortage of resources for how to measure the ROI of social media, but unlike commercial companies, our government doesn’t use social media to make money or to sell products. Government 2.0 Miscellaneous Personal Prof.

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Implementing Social Media at Large Organizations

Social Media Strategery

Development Social Media Implementing Social Media at Large Organizations Fri, Sep 19, 2008 Best Practices , Enterprise 2.0 , Social Media As I mentioned in my first post , I’m currently leading a small, but growing team of people at my firm who are focused on building our social media capabilities, both internally and with our clients.

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Implementing Social Media at Large Organizations

Social Media Strategery

Development Social Media Implementing Social Media at Large Organizations Fri, Sep 19, 2008 Best Practices , Enterprise 2.0 , Social Media As I mentioned in my first post , I’m currently leading a small, but growing team of people at my firm who are focused on building our social media capabilities, both internally and with our clients.

Gov 2.0 50
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So You Want to Bring Social Media to Your Organization?

Social Media Strategery

Because I’ll be the only one there NOT representing a transit organization, I wanted to think of something that I could discuss with the conference attendees that they could actually use. So, I’ve decided to focus my presentation on how to get your organization started in social media. Government 2.0

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Social Media Could Have Transformed Marketing — Instead, It Amplified Its Flaws

Social Media Strategery

In 1999, Rick Levine, Christopher Locke, Doc Searls, and David Weinberger said the Internet would turn markets into conversations, audiences were actual human beings, and companies would come down from their ivory towers to create meaningful relationships. Social media wasn’t the realm of any one person, department or organization.

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Public Relations Isn’t the Cherry on Top

Social Media Strategery

About making the public think your product is the best or that your company is awesome. Public Relations is about – you guessed it – building and maintaining relationships with the public, the very public buying your products, walking into your stores, writing about your company, and telling their friends about their experiences.

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Pay to Play: Seven Ways Social Media is Getting More Expensive

Social Media Strategery

Fast-forward a few years, and we’re seeing more and more organizations hire entire teams to create content for Twitter, Facebook, Tumblr, Pinterest, and whatever hot new social media startup launched last week. Paid ads and sponsored content will help drive the “organic” reach of your other content. billion industry.