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Sysomos Audience Moves Towards Measuring Social Media ROI

Dave Fleet

One area in particular which is fast-evolving is social media monitoring (my ex-colleague Michael O’Connor Clarke quipped last week that there’s probably a micro-industry dedicated to watching it). After several weeks of back and forth, and rescheduled meetings, I finally managed to get a demo of Sysomos Audience last week.

Sysomos 273
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Link Love Monthly: Best of March 2011

SocialFish

Real-Time Analytics For Social Plugins (Facebook Developer Blog). The State and Future of the Social Media Management System Space (Jeremiah Owyang). 29 social networks that have at least one million visitors per day (Royal Pingdom). Social Media – It’s Not Just for White Folks (Danny Brown). The Art of Social.

Sysomos 162
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How to use social data for competitor intelligence (II): understanding performance and leaders

Audiense

After using social data to put together a list of competitors , next we can analyze the competition and determine the insights that could to be extracted. Community size. A traditional metric that is analyzed in regards to social media is the size of the community.

Data 68
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20 Killer Facts About Business Blogging

Writtent Blog

million people blog on blogging sites and 12 million people blog via social networks ( Barnraisersllc ). 23 % of Internet time is spent on blogs and social networks ( Barnraisersllc ). Sysomos ). An updated blog is a sign of a business that cares about their community ( Convertwithcontent ).

Sysomos 104
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The Convergence of Search and Social Part 7 – A Strategy Framework

Josh S Peters

Use a social media listening platform like Radian6, Trakur, Sysomos, etc. and determine what blogs they read, social networks they use, forums or wikis they use, etc. and research your customer, your products, your competitors products, etc. and how they use / consume information on them. Don’t use paid as s crutch.

Strategy 186
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Are Social Causes a One Click Pony?

Convince & Convert

If an Avatar Falls in the Forest… It is admirable – and remarkable – when causes “catch fire” in social media and become a meme. It’s not as if the Supreme Court is dialing up Sysomos to check social mentions before rendering constitutional decisions.

Avatar 128
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Best Social Media Monitoring Tools

Bill Hartzer

Alterian SM2 – formerly Techrigy SM2, this social media monitoring and analysis tool was designed with marketing departments, and public relations companies in mind. Sysomos provides instant access to all social media conversations from blogs, social networks and micro-blogging services to forums, video sites and media sources.

Cymfony 152