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What Is a UGC Creator? Follow These 5 Steps To Become One

Hootsuite

Well, a new wave of people is doing just that: UGC creators. If you’ve spent time on TikTok or Instagram in the last 6-12 months, chances are you’ve come across UGC creators. By the end of this guide, you’ll know the exact steps needed to become a UGC content creator. What is a UGC creator? Why is UGC so valuable?

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What is User-Generated Content? And Why is it Important?

Hootsuite

Whether you know it or not, both of these examples are user-generated content (UGC). User-generated content (also known as UGC or consumer-generated content) is original, brand-specific content created by customers and published on social media or other channels. Where does UGC content come from? Not clued in just yet?

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Leveraging Students to Support Higher Ed Social Media Initiatives

Social Media Strategies Summit

User-generated content (UGC) is highly impactful in any industry. Six out of 10 marketers feel their audiences engage more with UGC in marketing and communications channels. Six out of 10 marketers feel their audiences engage more with UGC in marketing and communications channels.

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7 Surefire TikTok Marketing Strategies That Get Results 

Ignite Social Media

TikTok has become more than just an entertainment platform — now fueling the creator economy and cultivating communities. That’s because 56% of users feel closer to brands on TikTok that publish unpolished content featuring real content from its users. And yet, in spite of that, many brands are still hesitant to join.

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Red Bull’s Social Media Strategy: Marketing So Fly, It’s Giving Wings

Keyhole.co

Using intriguing user-generated content If used correctly, user-generated content (UGC) can be an excellent boon to brand authenticity, enhanced engagement, and a higher conversion rate. The brand leverages this and encourages UGC by hosting events and competitions related to extreme sports, gaming, and more.

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15+ YouTube Shorts Ideas For Your Next Video

Buffer Social

After all, an idea is only one part of a published piece of content. Highlight engaging sections from your other long-form content Many creators have content outside of short-form video – streamers who run hours of live streams and podcasters who film themselves while speaking.

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5 Ways to Tell Your Brand Story with Instagram Stories

Sprout Social

The past 12 months have seen Instagram add a host of new publishing tools to their Stories functionality, introduced just three years ago (but it seems like it’s been with us for ages, right?). So, what does your business need to do to make sure you’re taking advantage of this community-building tool? 4) Promote Your Published Content.