Social Media Strategery
APRIL 1, 2013
Somehow I don’t think these are the conversations consumers are looking for from brands. Fast Company just published another article discussing how customers are no longer satisfied just with good products and services or low prices – they want collaboration and conversation from brands. Social media saves the day!
Social Media Strategery
MARCH 8, 2011
When someone in the communications industry refers to a “ community manager ,&# they are usually referring to someone that can manage the online relationships for a particular brand, using tools like Facebook, Twitter, and blogs. The Internal Community Manager wears many hats. With the growing ubiquity of Enterprise 2.0
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Social Media Strategery
AUGUST 22, 2011
Do they involve &# social media,&# “Web 2.0,&# “new media,&# “mobile,&# “enterprise 2.0,&# or “collaboration?&#. If so, Mr. Popularity may be taking over your community and the worst part of it all? Popularity may be taking over your community and the worst part of it all?
Social Media Strategery
OCTOBER 31, 2011
A community of practice (CoP) is, according to cognitive anthropologists Jean Lave and Etienne Wenger , a group of people who share an interest, a craft, and/or a profession. Sounds like we might already be members of dozens of communities of practice – at work, at church, at school, etc. A CoP is built around conversation.
Social Media Strategery
JANUARY 23, 2012
Unfortunately, as many have already discovered and many more will continue to discover, successful communities are dependent on many variables, from the accessibility, speed, and reliability of the technology to your community managers. What group/community receives the most visits and/or posts on a particular day? 10% to 49%.
Social Media Strategery
OCTOBER 9, 2010
As most of you know, the topic of using social media and education is one that I’m very interested in – whether that means using social media in the classroom or teaching social media, I believe that there is a lot of opportunity to use technology to improve the ways the next generation learns.
Social Media Strategery
JANUARY 20, 2014
For a long time, there was a perception that social media marketing was free, or at least very inexpensive. In reality, social media marketing has never been free. Most brands now know the real costs of social media marketing are not as great as the opportunity costs of bad social media strategy.
Expert insights. Personalized for you.
132 
Let's personalize your content