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How to Bring Humor to Community Management

Convince & Convert

I’ve said it before, and I’ll say it again: Community managers have a challenging job. They’re on the front lines of your social media and digital channels each and every day as the voice of the company. Consider this a mini focus group to power a broader campaign or piece of content.

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Listening mailbag: Your burning questions answered with social listening

Sprout Social

If you answered “yes” to any of these questions, we have good news for you: You don’t need to schedule a focus group to get answers. From established brands to startups, an unusual amount of companies have launched branded merch lines. CoinMarketCap takes a deep dive into a dog-related meme cryptocurrency, named Baby Shiba Inu.

Questions 118
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The pros and cons of social media

Sprout Social

From stories of triumph to funny social media memes , social has the power to spark a smile. Booktok , for example, has become a flourishing online community. And connecting with your audience goes further than making sales—it builds community, which can save you advertising bucks in the future. Social media can bring joy.

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10 Reasons Market Research is Critical to Social Media

Adam Cohen

It happens in all industries, but lately I’ve seen retail companies keep their “Consumer Insight&# group focused on traditional insight like mall traffic patterns and planograms. But those same companies need to leverage, not ignore, that insight available when fusing social media into the marketing mix they already have.

Research 265
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How to Use Twitter for Business

Later

And with a focused strategy, you can turn your brand’s Twitter account into a powerhouse for garnering leads and building an engaged community. This makes it perfect for delivering company announcements, sharing blog posts, providing timely customer support, and so much more — all with a touch of personality. Grow your community?

Twitter 86
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How to Use Facebook Groups to Grow Your Business and Engage Customers

Hootsuite

As someone who ran an unauthorized 2gether fan site on Geocities for three glorious, hormone-fuelled months in 2001, I know first-hand the joy of bringing the community together online. It’s time to get your fan community started. Here’s how to promote your business and reap the benefits of Facebook group marketing.

Groups 144
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It's a Subscription Model Market, Facebook's Pivot to Professionals, X Targets Streaming: Monday Social Media News Roundup

Buffer Social

Reviving Interest in Threads Meta explores new options to reignite interest in Threads, alongside Instagram's focus groups with creators. Pinning Feature Experiment X experiments with the capacity to pin more items in the app, including Communities, Search Queries, and Profiles. LinkedIn 1. That's it for updates!

News 72