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30 Remarkable Content Marketing Facts and Statistics for 2013 (and 2014)

Webbiquity SMM

In another study, 35% of marketing professionals worldwide cited content marketing as their leading focus in 2013, followed by social media (25%) and SEO (15%). ” ( Social Media Today ). Globally, about three-quarters of all B2B vendors use case studies in their marketing efforts. eMarketer ).

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Building a New Kind of Cruise Community

Waxing UnLyrical

Lots of case studies and lots of stories of success and failure. We just launched our travel tech start-up, Cruiseable , three weeks ago after a year of work. Our team’s goal is to help bring social, mobile and digital to the cruise world – a huge, sprawling, largely analog $38 billion market. First, the back story.

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Link Love Monthly: Best of November 2010 [experimental]

SocialFish

The list below is for serendipity ; if you prefer our “Must Read&# shares about important stuff for association social media, please click here to subscribe , or click here to browse. Unless you love this stuff like I do, in which case go for it… The Art of Social. Outspoken Media). Olivier Blanchard).

Postrank 168
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103 YouTube Video Ideas for When You’re Out of Inspiration

Hootsuite

A travel vlog from your recent vacation If you recently went on an exciting trip, why not share your experience with the world? Create a travel vlog that takes viewers along for the journey. Provide tips for eco-friendly travel Encourage viewers to go green and make their trips as eco-friendly as possible.

YouTube 105
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How to Adapt Your Brand for Instagram

Convince & Convert

As a channel perfect fit for highly visual brands in the food, beverage, retail , and travel spaces, how can other industries maximize advertising opportunities on Instagram? A great example comes from Capital One, which recently credited Instagram for increasing its ad recall by 16 percent. Power Duo: Visual Storytelling and Advertising.

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Ultimate Guide to User-Generated Content

Later

UGC is an affordable way to share high-quality content that generates sales for your brand — it’s the social media equivalent of a word-of-mouth recommendation! . And nothing stands out more on social media than being original! . UGC Best Practices #1: Be Original with Your UGC. content with your audience. .

UGC 60
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AJ&Smart Has Generated More Than €2 Million in Sales from Social Media: Here’s How

Buffer Social

Product design and innovation studio AJ&Smart has generated more than €2million from clients who first discovered it on social media. Ninety percent of AJ&Smart’s new clients now come from social media referrals, replacing word-of-mouth as the #1 source of new business. Don’t create’ blueprint.