Campaign Samples Social Media Management Survey 
Sprout Social
SEPTEMBER 18, 2023
With an economic downturn looming, it’s not surprising around 75% of CMOs report being asked to do more with less in a Gartner survey. Managing social media and other marketing channels in this economy can be challenging. It will help prioritize vital areas, avoid overspending and adapt to unforeseen challenges.
Oktopost
DECEMBER 21, 2023
Research your market The 2023 CMO Survey found that marketing budgets account for more than 10% of their organization’s total budget , and contribute to about 9% of their organization’s revenue. Furthermore, market research helps identify untapped opportunities, understand consumer needs, and tailor marketing campaigns for maximum impact.
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Sprout Social
JANUARY 9, 2024
When applied in marketing, AI analytics extracts meaningful insights from various data sources such as social media listening, review websites, customer forums and survey data. It is limited by historical data and predictive variables, which can make the suggestions obsolete by the time you put them to use for a campaign.
Webbiquity SMM
MAY 10, 2016
These tools help Facebook marketers evaluate and improve page performance, run sweepstakes and contests, determine what type of content works best, monitor competitors, optimize Facebook advertising campaigns and more. Sample review: “Are you randomly posting to your Facebook Page with no clear strategy? 5) Edgerank Checker.
Hootsuite
FEBRUARY 24, 2023
Salesforce recently announced the retirement of its social media management tool Social Studio. Luckily, you won’t have to look far to find the best Social Studio alternative. Hootsuite does everything Social Studio does and more for a fraction of the cost. Customers will lose access on Nov.
Pixlee
DECEMBER 13, 2021
The everyday people who advocate for you are able to influence the purchasing decisions of their family and friends more than your advertising campaigns. Seek their opinions about potential products, recent campaigns, or new services through Q&As, surveys, and polls. Run Engaging Influencer Marketing Campaigns.
Sprout Social
MARCH 8, 2023
When I was a social media manager, I was asked the question many of us know oh-so well: “Do you want to be the face of our social channels?” There’s a new pressure on social media teams to not only make more videos, but to also star in them. Some social practitioners are all about it. Educational?
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