Sprout Social
JULY 5, 2016
When it comes to Twitter marketing , one of the key metrics brands measure is engagement. In order to figure out how many people are seeing your Tweets, you need to track Twitter impressions. What Are Twitter Impressions? Twitter impressions are the number of times a user is served a Tweet in their timeline or search results.
Socialmedia.biz
APRIL 18, 2016
T here is a lot of pressure today to get your business on social media — preferably the whole gamut of social platforms. You also must consider whom you are hoping to access, whether they are on social media (hopefully the answer to that is yes), and what inspires them to engage with businesses on a specific social media platform.
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Writtent Blog
JULY 22, 2013
Focus on Metrics: Do you know which social media platform your customers are coming from? A company’s ability to monitor, track, and engage in conversations on social media platforms can determine their success among a new type of consumer. Do they experience better engagement on any given platform? BuzzStream.
Writtent Blog
NOVEMBER 4, 2013
This means your blogging platform should walk a balance between not being too technical, and being just technical enough. Buzzstream Founder Paul Mays recommended at Content Marketing World 13 that bloggers spend time “harvesting” – that is, asking for backlinks when their work is mentioned on other websites.
Sprout Social
SEPTEMBER 19, 2016
Social media outreach is the process of using social networks like Facebook, Twitter and LinkedIn to raise awareness for your brand, content, or to build new relationships. You might be quicker to respond to the official Nike Twitter account than someone claiming to work for Nike. What is Social Media Outreach? 4S23bzPh3e.
Sprout Social
AUGUST 23, 2016
Generating leads on social media is a bit different than other platforms because selling isn’t the primary goal. An easy way to do this is through Twitter Advanced Search. Twitter doesn’t allow you to save your searches, but you can do it in Sprout. A majority of the content you share should be non-promotional.
ProBlogger
FEBRUARY 10, 2013
Instead, focus on blogs with small and medium levels of influence (Twitter followers, blog subscribers, likes, +’s and so on). For the lowest hanging fruit, register on popular sites like MyBlogGuest and BloggerLinkup that offer members a platform to announce niche-specific guest posting opportunities and to solicit proposals.
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