SocMed Sean

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[DIGITAL TIPS] Combining SEO And PPC To Advance Your Marketing Strategy

SocMed Sean

Paid Media Advertising Can Kick-start Traffic Generation While the goal should be long-term, high-quality, inexpensive traffic, the process of getting your content listed and ranked can take time. Because Google now places ads at the top of the search results pages, you can buy your way to the top of the page with an AdWords ad campaign.

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[Answered] Are Guest Blog Posts Even Worthwhile Or Am I Just Giving Away My Content?

SocMed Sean

Even at a 25% open rate and a 5% click rate…I might only get a couple responses and that’s before I even spend a minute formulating an article and going through the editorial process. You’re “buying” the link using your content as the currency. DO NOT BUY SEO BACK-LINKS! DO NOT BUY SEO BACK-LINKS!

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[Comic] Are You Really ‘Doing’ Social Media?

SocMed Sean

How about an e-commerce system that only processed 5 in every 100 of your orders? Think of social media as very similar to a call center, website or (if appropriate for your business) e-commerce. You wouldn’t implement a cheap call center would you? What kind of customer service would that provide to your customers?

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Why The Term “Social CRM” Is Just STUPID!

SocMed Sean

Does adding Twitter to your CRM process make it more social? Yes…companies have been watching everything you do and everything you buy to formulate their marketing strategies. And the sad part is that their clients are buying it. Buy them a cup of coffee. Social CRM. Meet with them face-to-face.

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Social Media Comic: Your Customers Are Not The Enemy!

SocMed Sean

It also probably means that you enjoy having conversations with your customers listen to their feedback and look for opportunities to integrate their feedback into your business process so you can make your products better. Think about it. Next time you review a list of customer complaints (you ARE reviewing them, right??)

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[COMIC] The Critical Element Of A Successful Big Data Strategy

SocMed Sean

We spend time and money on sourcing data, buy servers with terabytes of drive space where we can organize it into information…and then what? Because we miss out on the fact that #3 is the most critical element of the process. We live as data hoarders and watch as the information becomes stale and useless.

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[ANSWERED] How Do I Save Groups Of Hashtags For Reuse On Instagram?

SocMed Sean

In fact, it was a very timely question for a couple of reasons: My wife and I are in the process of starting a new travel blog (check it out at FlatlandersIn.com if you like travel tips and photos). Since the goal of the trip was to share our adventure and grow the following of the account, hashtags were definitely part of the process.

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