Convince and Convert Blog: Social Media Strategy and Social Media.
Convince & Convert
SEPTEMBER 14, 2010
The debate on Social CRM (sCRM) could easily become a distraction. As marketers, we need to reach our customers where they are and social media’s potential in that regard is unquestionable. Is it good enough to just say “here is our product, go buy it? To paraphrase Tina Turner , we don’t need another acronym.
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