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14 Social Listening Tools for Effortless Brand Monitoring

Hootsuite

Social listening tools are some of the most important for any social media marketer to master. Simply because of the vast amount of data they provide about your brand, your audience, and your competitors in real time. Let’s start by clarifying exactly what we mean when we talk about social listening.

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Content Marketing and Social Media: 25 Insights and Stats from Three Research Reports

Webbiquity SMM

Social media managers are actually (slightly) happier working in the office rather than hybrid or remote. And lead gen campaigns on Facebook and Instagram are 10X more expensive than brand awareness advertising. Here are 25 key findings, facts, and stats from these insight-packed content and social media marketing reports.

Research 257
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How to Use Social Listening to Retain More Customers

Webbiquity SMM

In fact, almost 61% of businesses currently have a social listening system. Social listening, and more broadly online brand monitoring, is essential. This post outlines 10 key steps in using social listening to satisfy and retain more customers. Some key conversations may even slip through the cracks.

Sentiment 142
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6 Savvy Tips for Social Media Monitoring

Harp Interactive

In the world of social media marketing, we often hear of the importance of monitoring as the first actionable item. Although social media monitoring has numerous benefits to a businesses, both large and small, it may be unclear as to how to use monitoring. Free Social Media Monitoring Tools.

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19 Social Media Metrics That Really Matter—And How to Track Them

Hootsuite

What are social media metrics? As a social media professional, they’re your chance to demonstrate the value of your work, and the impact of the decisions you’ve made. This article identifies the social media metrics that really matter, why they’re important, and how to track them. Brand Awareness.

Metrics 112
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29 Best Social Listening Tools To Stay Ahead Of Competition

Keyhole.co

There are tons of social listening tools out there and it’s hard to choose the one that’s right for your company. If you’re looking for a social media listening tool in particular—one that can track what people are saying about your brand—then you’ve come to the right place. You can view all Keyhole pricing plans here.

Tools 84
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Salesforce Social Studio Sunset: Everything You Need to Know

Hootsuite

Salesforce recently announced the retirement of its social media management tool Social Studio. Luckily, you won’t have to look far to find the best Social Studio alternative. Hootsuite does everything Social Studio does and more for a fraction of the cost. 1 Social Media Tool Create.