Webbiquity SMM

AUGUST 27, 2019

Twitter and LinkedIn remain the top two social networks for B2B marketers. Social media management tool provider Hootsuite has the highest follower count of all the companies in this study at nearly 7.9 social ratio. Less than a quarter of B2B software companies understand brand monitoring.

B2B 154

B2B Research Twitter Marketing 154

Oktopost

NOVEMBER 16, 2023

You can collect data manually and use tools such as Microsoft Excel or Google Sheets to track metrics from the social networks you will analyze. Alternatively, you can use a social media management tool that automates data collection and creates dedicated reports with critical social platforms and data points.

Analysis 70

Analysis Data Sentiment Metrics 70

Sprout Social

JANUARY 10, 2024

Identify repeat problems Complaint management systems allow users to zoom out and identify patterns and repeated issues by organizing complaints in a centralized place. For example, social listening tools powered by conversational analytics help brands monitor hashtags and feedback to quickly identify negative comments and respond.

Reputation 101

Reputation System Brands Knowledge Base 101

Firebelly

SEPTEMBER 3, 2010

For many news pages, social media has become the number one referrer and we are seeing some evidence that websites in the travel vertical and other such experience/story based content websites are moving towards the same pattern.

Paid Search 184

Paid Search Engineering Flickr SMS 184

Sprout Social

MARCH 3, 2017

Sprout’s Smart Inbox is a great at ensuring you never miss a mention, important hashtag or branded keyword. As these inbound messages are coming in, is your brand monitoring or actually listening to the needs and requests of your customers? Platforms like Sprout show the conversation history between your brand.

Social Media 40

Social Media Patterns Brand Monitoring Social Media Management 40

Keyhole.co

JULY 20, 2023

Uncover trends , identify patterns, and gain valuable insights for strategic decision-making. Monitor your own brand’s online presence while keeping a watchful eye on your competitors. Every time a social network’s API changes, the whole system is messed up for the next few days.

Industry 52

Industry News Google Brands 52

Webbiquity SMM

OCTOBER 10, 2023

Image Credit: Smart Insights For brand and B2B marketers, social media increases brand exposure, drives website traffic, provides market insights, and fosters engagement with brand advocates. One of those trends is the increasing use of animated GIFs.

Social Media 220

Social Media Marketing B2B ROI 220