Mindjumpers

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Search & Social – Understanding the Interdependence

Mindjumpers

You can connect with Christine on Twitter @christine_kbh. The book tells you how to develop, implement, monitor, and optimize strategies and tactics for developing a strategic plan. Christine is passionate about advertising, branding and marketing communications – an interest she also shares on her own blog attention2ads.com.

SEO 252
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How to handle a shitstorm – before, during and after

Mindjumpers

If you want to be an expert on social media crisis take a look at the book “The Four Stages of Highly Effective Crisis Management” written by Jane Jordan-Meier. Wanna learn more? We have already written more in depth on how to prevent a crisis and how to respond to it. ECIS2014 – New Views on Social Networks.

How To 254
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The Story of The World's Most Powerful Social Network – Facebook

Mindjumpers

After reading a bit about the film, especially that it where primary based on the book “The Accidental Billionaires” by Ben Mezrich, I thought it would be a good idea to read the book and so I did. The book is actually really good and it’s no surprise that it has ended up on the US national bestseller lists. So what to expect?

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Are You Transforming Your Business or Creating Creative Noise on Social Media? [Model]

Mindjumpers

For daily insights you can follow Jonas on Twitter (@klit_nielsen ). I came across Darwin’s quote in the new Brian Solis book called ‘ The End of Business as Usual’ which I strongly recommend. “ It is not the strongest of species that survives, nor the most intelligent that survives. ” – Charles Darwin.

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How to Measure Your Social Media ROI [Infographic]

Mindjumpers

Your Favourite Social Networks as Comic Book Heroes [infographic]. Take a look at the infographic and do tell us which approach your brand follows: Infographic by MDG Advertising. Similar Posts: How to Measure the Return On a Social Media Campaign. What Happens When Facebook Fans Engage With You [infographic].

ROI 264
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Why Zappos.com Stands Out As a Best Practice

Mindjumpers

By the way – this is not a review of the book – you can read my little less than traditional review here. For instance, with involvement from all employees Zappos.com has made a “Culture Book” that has become a phenomenon in itself. Zappos.com basically stands out because of two main focus areas: customer service and company culture.

Nielsen 223
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Businesses Use Vine as a Creative Marketing Tool

Mindjumpers

The Twitter-owned platform lets users create and publish six-second videos in a feed similar to Twitter or Instagram. This video was made by a fan and shared by GoPro’s Twitter account. Simon & Schuster’s video lets followers pick a random book by tapping on the screen. Conversation & Engagement.

Tools 193